A
What is the term for a person who buys shares in a company?
Shareholder
What do we call the money paid to shareholders from a company's profits?
Dividend
What do we call the ability to generate profit relative to revenue or costs?
Efficiency
What is the full form of *CEO*?
Chief Executive Officer
What is the full form of *KPI*?
Key Performance Indicator
What is the term for a formal meeting where a company presents its financial results to investors?
Briefing
What is the term for a business that operates online without a physical store?
E-commerce
What is the term for a company that is owned by a larger parent company?
Subsidiary
What is the full form of *SWOT*?
Strengths, Weaknesses, Opportunities, Threats
What is the full form of *R&D*?
Research and Development
What is the single word for the amount of money a business has available to spend immediately?
Liquidity
What do we call a person who provides money for a business in exchange for equity?
Investor
What do we call the point at which total revenue equals total costs?
Breakeven
What is the term for the four key elements of marketing: Product, Price, Place, and Promotion?
Marketing Mix
What do we call the process of dividing a broad consumer market into smaller groups based on shared characteristics?
Segmentation
What is the term for a person who promotes a company's products to their own network in exchange for commission?
Affiliate
What is the single word for a company's plan for how it will make money?
Business Model
What do we call a short, catchy phrase used in advertising to make a brand memorable?
Slogan
What do we call the amount of money a company spends on promoting its products?
Budget
What is the single word for a person who starts and runs a business, taking on financial risks?
Entrepreneur
What do we call the process of reducing the size of a company's workforce to cut costs?
Downsizing
What do we call the percentage of total sales in a market that a company controls?
Share (Market Share)
What is the term for a consumer's positive or negative evaluation of a product or brand?
Attitude
What is the single word for the way a consumer views or interprets a brand or product?
Perception
What is the term for the management function that involves setting goals and deciding how to achieve them?
Planning