Directive words
Business Terminology
Marketing
Finance
Financial Maths
100

Sketch in general terms

What is outline?

100

Main strategic goal for businesses

What is profit maximisation?

100
The marketing approach that focuses on advertising their product only.

What is the sales approach?

100

A businesses ability to pay for Current Liabilities with current assets.

What is liquidity?

100

1:1 or 100%

What is the ideal debt to equity ratio?

200

Provide features and characterisitcs

What is describe?

200

How a business gains a competitive advantage with their products

What is product differentiation?

200

The main group of customers that a businesses focuses on.

What is the target market?

200

The place where a shareholder can buy and sell shares in a public company.

What is the Australian Securities Exchange?

200

Current Assets: $200, 000

Current Liabilities: $100 000

What is the current ratio?

2:1

300

Show cause and effect or show relationship between

What is explain

300

People that buy goods and services.

What is a customer?

300

Place, Promotion, Product, Price, Physical evidence, Processes and People

What are the seven Ps?

300
The type of funds where a business borrows money from a bank.

What is debt financing?

300

Sales. $150 000

Gross Profit: $75 000

What is Cost of Goods Sold?

$75 000

400

Show relationship between and draw out implications

What is analyse?

400

The objectives that a business wants to achieve in the long term

What are strategic goals?

400

The piece of legislation that protects the rights and responsibilities of consumers.

What is the Competition and Consumer Act 2010?

400

The profit that the business reinvests back into the business.

What is Retained Profit?

400

Current Liabilities: 35 000

Current Assets: 45 000

Non Current Liabilities: 250 000

Owners Equity.  150 000

What is the debt to equity ratio?

1.9:1 or 190%

500

Make a judgement based on criteria

What is evaluate?

500

The goals that a business wants to achieve in the short term.

What are tactical objectives?

500

When a business prices their product at below cost price.

What is a loss leader?

500

When a business sells their accounts receivable to a debt collection agency.

What is factoring?

500

Accounts Receivable: $45 000

Sales: $125 000

What is the accounts receivable turnover in days?

131 days

600

State reasons for

What is account for?

600

The document that outlines all of the business's future plans and the strategies that they are going to use to achieve them.

What is a business plan?

600

When a business only sells their product in one place.

What is exclusive distribution?

600

A financial tool that a business uses to raise funds by issuing these on the Australian Securities Exchange and the owner of these does not become an owner of the business.

What is a debenture?

600

Sales $350 000

COGS: $65 000

Net Profit: $55 000

Work out the Gross Profit Ratio and the Expense Ratio

Gross Profit Ratio: 81.4%

Expense Ratio: 65.7%