Campaigns
This campaign allows a brand to sell products to experts.
What is Product Seeding?
Access to e-commerce resources to manage a store experience.
What is a required resource for a brand to manage a store experience?
The first step to Guided Service.
What is Kick Off & Training?
There is no limit, but keep in mind your subscription rate is determined by the number of engaged experts per month.
How many campaigns can I create/run?
The number of hours a brand should plan for their initial set-up of their E-commerce experience.
What is ~3?
This campaign allows a brand to ask questions of experts to get their opinion.
What are Surveys?
A challenge many brands have when it comes to getting started with Campaign Manager
What is lack of a campaign calendar?
You will receive coaching throughout the build and launch of your first three campaigns.
What is "How much coaching is included?"
These are the 7 different lessons and campaigns a brand can launch.
Education (structured lessons and video lessons)
Seeding
Survey
Document
Product Sampling (Must be scoped by the AE and added to your program)
Activity (Visible only to brands utilizing Communities)
Challenge (Visible only to brands utilizing Communities)
The three recommended roles a brand must have in place before embarking on Campaign Manager.
What is the program strategist, program manager and e-commerce support?
Video lessons need to be _________ in order to be effective.
What is Engaging?
The # of hours a brand should invest each month to support a successful CaMa program on ExpertVoice.
What is 10-20?
A brand can only have a redirect store with CaMa. TRUE or FALSE?
What is FALSE!
You can build your own redirect experience with Campaign Manager's tools. Alternatively, we can create a hosted store for your campaigns.
These are all the ways experts discover and engage with brand campaigns published with CaMa.
What is visible on the brand page for the target audience and published to the main feed by request (typically fulfilled within 48 hours)?
Bonus: What is promotional media to drive extra traffic to your campaigns.
The person that secures appropriate assets to support the program.
Who is the Program Manager?
This short-form content is fully supported in CaMa.
What are Templated Lessons?
A brand must have access to images, content, and __________ to build engaging lessons and campaigns.
What are brand stories?
These are all additional support features available in CaMa
What is access to a robust on-demand support center and the advocacy marketing certification courses?
These are the audiences a brand can target when publishing using CaMa.
What are the audience ExpertVoice creates and makes available in the audience library based on your input and goals from the solution template?
PS- Your Customer Success team can assist if additional opportunities arise after implementing your campaign plan.
The person at a brand who determines:
Audiences
Campaign calendar
Lesson themes
Incentive strategy (selection & discount tiering)
Who is a program strategist?
This $2,500 investment allows a brand to receive hands-on training while they get started with CaMa.
What is Guided Service - Onboarding and Coaching?
*Bonus - REQUIRED Guided Service
To get started with the Campaign Manager today, a brand must have ___ ________ ___ ______ ___ ________ ____ ________ __________.
What is the resources to build and manage your advocacy strategy?
The goal # of days to publish your first campaign.
What is 30?
These are the methods to collect and syndicate reviews with the Campaign Manager?
What is using a product catalog with redirect stores, and hosted stores collect reviews naturally during the purchase process?
Keep in mind that a brand must meet our minimum subscription levels to include E-commerce Advocacy syndication features.
This person helps to educates employee team and/or reps about ExpertVoice program.
Who is the Internal Evangelist?