Social + Digital
This brand had the most website views in the Ferrara portfolio in Q1 with 480k page views.
Brach's
Which brand is partnering with Drew Barrymore?
Black Forest
How many trees has Black Forest committed to planting in conjunction with the National Forest Foundation between 2020 and 2022?
1.5 Million
How many virtual Idea Accelerators will have been completed by the end of this week?
(6)
SweeTarts
Black Forest
Keebler
Back To School
Laffy Taffy
Trolli
Which CE team member’s dog has over 3,000 Instagram followers? Bonus points if you know the dog’s name :)
Lauren. (Odell's account @odellthemutt has 3,609 followers)
Which brand has the highest engagement rate on Instagram as of Q1 2020?
Laffy Taffy (5.4%)
Which brand exceeded KPIs only 2 weeks into its campaign in 2020?
Keebler: Make-A-Wish
What year was “Rube Goldberg”, an upcoming partner for the NERDS brand, added to the Merriam Webster Dictionary as an Adjective?
1932
What was the Dollar Sales lift seen in the Keebler brand during the 3 weeks the Make-A-Wish campaign was fully live?
A: 19%
B: 23%
C: 32%
D: 39%
Which CE team member was on “Let’s Make a Deal”?
Brian Camen
In response to COVID-19, Ferrara is in the midst of producing this many agile pieces of social content?
42 pieces of content to-date
How many and which brands are activating cause programs this year?
(3)
Nerds Rube Goldberg: funding family entry fees
Black Forest: Planting 500K+ trees with partnership with National Forest Foundation
Keebler: Make-A-Wish donated 250K+
How many evergreen properties does Ferrara partner with that have retail licensed sales OVER $1B annually?
(5)
Mickey
Princess
Paw Patrol
Spider-Man
Star Wars
Trolli is partnering with PlayStation in Q4 2020. Name 1 of the 2 PlayStation prizes that will be part of the consumer promotion.
PlayStation VR Headsets & 2 Week Free Trial of PlayStation Plus
Which CE team member shares the same name as his/her spouse?
Sam Flood