Mask basics
MOISTURIZERS & HYDRATORS
SPECIALIZED TREATMENTS & SERUMS
INGREDIENT SPOTLIGHT
ESTHETICIAN PRACTICE
100

These types of masks do not dry, harden, or set and are very popular for their plumping, calming, and hydrating effects.


Answer: What are non-setting (or sheet) masks?

100

These heavier formulations are rich in lipids and are designed to trap water and decrease transepidermal water loss (TEWL).


Answer: What are moisturizers?

100

These concentrated ingredients are packaged in ampoules or dropper bottles and are designed to target specific skin conditions deeply.


Answer: What are serums?

100

This beta hydroxy acid is oil-soluble, excellent for unclogging pores, and acts as an antibacterial and astringent.


Answer: What is salicylic acid?

100

 This is the primary reason estheticians must choose the correct moisturizer or hydrator for both professional treatments and home care.


Answer: What is matching the client's specific skin type and condition?

200

This category of masks dries and hardens after application and often contains ingredients such as clay, sulfur, or rubber.


Answer: What are setting masks?

200

hese lighter-weight products are formulated with humectants to attract water to the skin and are ideal for dehydrated, oily, or combination skin.

Answer: What are hydrators?

200

This specific prescription drug is well-known for being used to lengthen and darken eyelashes, though OTC alternatives with peptides and vitamins also exist.

Answer: What is Latisse® (bimatoprost ophthalmic solution)?

200

This soothing, anti-inflammatory ingredient derived from marine life helps calm sensitive or irritated skin.


Answer: What is sea whip?

200

When applying thermal masks, this product layer is typically applied underneath to benefit from the warming penetration effect.


Answer: What is a nourishing serum?

300

This specific type of setting mask is rubber-based and comes in powder form to be mixed with water or liquid, peeling off easily in one piece.


Answer: What is an alginate mask?

300

This is one of the primary dual benefits of using proper moisturizers and hydrators regarding the skin's internal balance.


Answer: What is balancing the oil–water content of the skin (or preventing oil overproduction)?

300
  • This occurs to the lashes and brows if a client completely stops using lash/brow enhancement serums.

Answer: What is returning to their original state (or needing continued use to maintain results)?

300

his botanical ingredient, also known as Tremella, acts as a powerful humectant, hydrates, softens, and has anti-inflammatory properties.


Answer: What is silver ear mushroom?

300

Regular use of proper home-care hydrators and moisturizers prevents this major cause of dehydration known by the acronym TEWL.


Answer: What is transepidermal water loss?

400

Also known as thermal masks, these self-heating masks warm up on the face (up to 105°F / 40°C) to help underneath serums penetrate while increasing this physiological process.


Answer: What is blood circulation?

400

: This factor related to climate and surroundings—alongside natural skin type—helps determine whether a client needs a heavy moisturizer or a light hydrator.


Answer: What is the humidity of the environment?

400

 Serums are typically applied during a facial treatment right before this step to maximize product penetration.


Answer: What is applying a mask (or thermal/modeling mask)?

400

This plant stem cell extract helps repair cells, acts as an organic skin brightener, and helps repair damage to this specific pigment-producing cell.


Answer: What is sea fennel plant stem cell (repairing melanocytes)?

400

This is the ideal timing for applying and removing a setting mask during a standard facial protocol.


Answer: What is approximately 20 minutes?

500
  • Setting masks are generally left on the skin for approximately this amount of time before removal or cooling down.


Answer: What is 20 minutes?

500
  • Moisturizers and hydrators are intended to be applied at the end of a facial and used with this home-care frequency.


Answer: What is twice daily?

500
  • These advanced delivery systems, often used in professional treatments, consist of multiple lipid layers filled with performance ingredients to protect their integrity.


Answer: What are liposomes?

500

This lightweight emollient oil is known for being anti-inflammatory, antimicrobial, and great for balancing sebum production.

Answer: What is sea buckthorn oil?

500

In addition to keeping pores clean and balancing oil, regular professional masking and hydration improve this major characteristic of the epidermis.


Answer: What is essential water content / barrier function / skin texture and smoothness?