Spot the ImPASTA
lowercase/Uppercase
Trademarked
Early Names of Popular Products
It's a Verb and a Noun
100

Manicotti, mineola, mostaccioli

Mineola

100

In lowercase, it's a tiny town. In uppercase, it's the name of a Shakespeare play.

hamlet/Hamlet

100

Instead of searching for it, you might say you'll do this for it.

Google

100

Alfred Mosher Butts, who was out of work during the Great Depression, used his copious free time to develop Criss Cross Words, a letter tile-based board game.

Scrabble

100

To assume a dramatic role, or a law passed by Congress

Act

200

Tortiglioni, tortellini, tortoni

tortoni

200

In lowercase, it's a citrus fruit. In uppercase, it's the most spoken language on Earth.

mandarin/Mandarin

200

The trademark for this facial tissue was registered in 1924.

Kleenex
200

Edwin Perkins' successful mail-order business delivered many household products to customers via the postal service. One popular item was Fruit Smack, a powdered juice product that could survive the shipping process and be mixed with a pitcher of water at home.

Kool-Aid

200

To search thoroughly, or an implement used to groom hair.

Comb

300

Campanelle, cavatelli, calamanco

calamanco

300

In lowercase, it's a substance used to make things shiny. In uppercase, it describes a citizen of Warsaw.

polish/Polish

300

Because the public began using this word to refer to all moving staircases, the U.S. Patent and Trademark Office removed its trademark status and declared it a generic term in 1950.

Escalator

300

While visiting Titusville, PA in 1859, chemist Robert Chesebrough became intrigued by the fact that the petroleum oil drillers there smeared the jelly-like residue of the drilling process over their burned or irritated skin. Sensing he had the next great home care product, he spent years developing a purification process to sell the goop commercially. The result: Wonder Jelly.

Vaseline

300

To enhance food’s flavor, or a quarter of the year

Season

400

Conchiglie, consigliere, cappelletti

consigliere

400

In lowercase, it's an aromatic plant like parsley or sage. In uppercase, it's what President Hoover's friends might have called him.

herb/Herb

400

I'll stop by this place to use a coin-operated washing machine, though its name was originally registered as a trademark by Westinghouse in the 1940s.

Laundromat

400

Frank, Anthony, and Sam Dorsa capitalized on the frozen food market in the fifties by offering pre-cooked frozen waffles, or Froffles.

Eggo

400

To complete a task, or the aftertaste of wine.

Finish

500

Farandole, fideo, farfalloni

Farandole

500

In lowercase, it's a type of artwork made of tiles. In uppercase, it's an adjective referring to a Biblical figure.

mosaic/Mosaic

500

This trademark became synonymous with an agent that helps you buy or sell a house.

Realtor

500

After seeing his wife create a makeshift cotton swab by wrapping cotton balls around toothpicks to use on their baby, Leo Gerstenzang formed the Leo Gerstenzang Infant Novelty Company in 1923 and named his leading product Baby Gays, presumably for the joy they would bring to children.

Q-Tips

500

To express disapproval, or the recipient of an action.

Object