Public Address
Speeches
Sequential Persuasion
Emotional Appeals
Compliance Gaining
100
Public speaking resembles a what in communication

personal relationship

100

deeply held and enduring judgments of significance or importance

values

100

people are concerned other people (notably person making the request) may view them in a negative light and that complying with the second request might prevent or decrease those negative perceptions

Self-Presentation

100

by Witte (1992, 1998)

Extended Parallel Process Model

100

Goals of relational influence

7 primary

200

are considered knowledgeable, trusted, and share a concern for the audience

speakers

200

course of action should or should not be taken; speaker must prove need, possibility for success, how solution solves the need

claims of policy

200

involves making small requests, so audience is likely to say “yes” to, then following up with larger ones

Foot in the Door

200

positively related to changes in attitude; needs to be intentional and positioned for action

anger

200

someone wants to influence another person who wishes to emulate or happens to admire him or her

referent power
300

exist outside of the presentation

relationship with Speaker

300

posits idea as good or bad, beneficial or detrimental, or another evaluative criterion; largely deal with attitudes; speaker must disclose criteria used to determine and judge the value of what’s supported

claims of value

300

people comply with second request because second one is smaller than first

Perpetual Contrast Effect

300

Robin Nabi (2002) argue anger and guilt most used, but others exist

Lost Emotions of Persuasion

300

factors which complicate compliance gaining; contextual elements which influence the tactics used when attempting to gain compliance

Contextual Influences

400

learned predispositions to evaluate something in a positive or negative way that guide thinking and behavior

attitudes

400

posits idea is true/false in present or true/false in the past

claim of fact

400

when person is given something, or offered favors by someone, that person is likely to comply with subsequent requests

Pre-giving

400

O’Keefe (2002) frames use as composed of two components

guilt

400

seek compliance through manipulation of internal feelings of obligations and appropriate behavior; may describe positive or negative self-feelings that could result

Activation of Impersonal Commitments

500

what people hold to be true or false, are formed through media, press, tv, etc.

beliefs

500

contends what will be true or false in the future

Claim of Conjecture

500

strategy is to make first request that is so large, likely to be rejected, follow up with second, smaller one

Door in the Face

500

process of fear as composed of perceived threat and efficacy

Witte (1992, 1998)

500

relational goals that impact how people go about seeking compliance

Secondary Goals of Compliance Giving