Chapter 18
Chapter 19 (1)
Chapter 19 (2)
Animals
Sports
100
Shopify, BigCommerce, WooCommerce, Oracle, Salesforce, Adobe, and SAP
What is E-Commerce Platforms?
100
What CRM stands for
What is Customer Relationship Management?
100
The two primary predictive analytics models
What is Propensity models and Collaborative filtering?
100
The biggest animal in the world
What is Blue Whale?
100
Babe Ruth is associated with this sport
What is Baseball?
200
It's strategies include personalization, social sharing, email marketing, and responsive design
What is E-commerce marketing?
200
Strategies to change the mindset of customers who want to leave
What is Retention?
200
This model is often referred to within marketing as it shows 5 stages that a consumer steps through to become loyal to a brand
The Ladder of Loyalty
200
The fastest land animal in the world
What is Cheetah?
200
This is how many points a touchdown holds in football
What is 6?
300
These certificates ensure a stable, encrypted connections between your website and browsers; it stands for SSL
What is Secure Socket Layer?
300
Where you encourage your customers to purchase another one of your products
What is cross-selling?
300
These are the 5 stages of the Ladder of Loyalty
What is Suspect, Prospect, Customer, Client, and Advocate?
300
This mammal has stripes on both its skin and it's fur
What is Tiger?
300
This image is this NBA team's Logo
What is Chicago Bulls?
400
Clear directions to help the user to complete a task
What is signposting?
400
the method of encouraging a customer to buy a more expensive version of a product
What is Up-selling?
400
This loyalty program is focuses on making the customer think that the items are of value, when they actually cost the company very little
What is High Perceived-Value Loyalty?
400
The only mammal that's able to fly
What is Bat?
400
This is what a soccer field is called
What is Pitch?
500
The first model of E-Commerce that happens through websites like Overdrive. Within these models, companies conduct business with other companies
What is B2B (or business-to-business)?
500
This type of messaging for a contact strategy give customers a sense of anticipation, such as an introduction or "How to" guides.
What is Warm-Up?
500
Examples of this are Onboarding, Warm-Up, Follow-Up, Surprise and Delight, Reward, and Win-Back
What is Types of Messaging?
500
This is the color of a giraffes tongue
What is Purple?
500
This team owns the longest winning streak in NBA history
What is Los Angeles Lakers?