Inflation
Pricing
Advertising
Strategies
Miscellaneous
100
Inflation that occurs because businesses raise prices due to rising costs of producing goods and services?
What is Cost-Push Inflation?
100
Setting a price based on the cost to produce and deliver a product plus a markup for profit margin?
What is Cost-Plus Pricing?
100
A method used by businesses to stimulate interest in buying products?
What is Advertising?
100
The buying strategy by which consumers save as much as possible and spend only when necessary?
What is Economizing?
100
An overall increase in the general price level for goods and services.
What is Inflation?
200
A situation in which prices increase because consumers want to buy more goods and services than producers supply?
What is Demand-Pull Inflation?
200
Setting a price based on how much the seller thinks consumers are willing to pay?
What is Value-based Pricing
200
form of Internet Advertising that grabs the reader's attention while the reader is visiting a web site?
What is Banner Ads?
200
A strategy to be used by consumers while they are shopping?
What is a Shopping List?
200
The tool used by the U. S. government to measure inflation?
What is Consumer Price Index?
300
Rapidly rising, out-of-control prices?
What is Hyperinflation?
300
Setting a price so that it will be competitive with similar products currently being sold?
What is Market-based Pricing?
300
A type of advertising that reaches a large number of people?
What is Television Ads?
300
The need that the product makeup would meet?
What is Emotional?
300
The central bank in the United States that controls the discount rate?
What is Federal Reserve System?
400
Is when products go down in price over time?
What is deflation?
400
The strategy that could lead to overspending if consumers are not careful?
What is Optimizing
400
A group of products or services offered for sale by a business at any point in time?
What is Marketing Mix?
400
Preparing a shopping list to help you avoid this type of buying?
What is Impulse Buying?
400
The rate that banks charge their most creditworthy business customers?
What is Prime Rate?
500
Inflation that occurs when prices are high, then drop due to lower demand, and then are restored to a previous high level?
What is Reflation?
500
the price of a product that cost $50.00 and it had a 40% markup on it?
What is $70.00?
500
A specific group of people for whom advertising or other messages are created?
What is Target Audience?
500
The selling strategy illustrated by having a store location that is easy for customers to visit?
What is Convenience?
500
The type of inflation that occurs when resources diminish or become harder to get?
What is Real-cost inflation