The process of gathering information about the people in your audience so that you can understand their needs, expectations, beliefs, values, attitudes, and likely opinions.
What is Audience Analysis?
Name one of the 3 types of Audience Analysis.
What is Demographic Analysis, Psychographic Analysis, OR Situational Analysis?
Ethical Language, or choosing your words carefully, is essential to avoid this.
What is Stereotypes/Stereotyping?
Name one important thing to consider when conducting audience analysis.
What is Demographics, Knowledge Level, Diversity, Controversial Topics, Ethical Language, OR Establishing Credibility?
This is the chapter this game is on.
What is Chapter 5?
Explores why and how people modify their communication to fit situational, social, cultural, and relational contexts.
What is Communication Accommodation Theory?
The two main talking points that are addressed in Psychographic Analysis.
What is Preexisting Notions About Your Topic and Preexisting Notions About You/The Speaker?
This communication strategy can be used to adapt your speaking to become more similar to your audience.
What is Convergence?
These are the three things you can change based on the audience's behavior.
What is Tone, Humor, & Volume?
This is the name of the Professor of Intro to Speech Communication.
Who is Dr. Stockwell?
Mainly called credibility and originally deemed by Aristotle, is the perception that the speaker is honest, knowledgeable, and rightly motivated.
What is Ethos?
What is "who to talk to" & "talking in any situation"?
You should never assume this when conducting audience analysis and considering diversity in such.
What is That all listeners share identical beliefs?
You should avoid this specific thing that an audience may not know or understand based on the audience demographics.
What is an Unknown Reference(s)?
This is the name of the third persuasive speech topic provided to the class.
What is Lifestyle & Daily Habits?