Direct Response Potpourri
We Love the 80's
(in NYC)
Serving Good Daily
Five Burros
And Then There Were Three
100

This program enables donors to make a regularly "sustained" monthly gift and is currently named after a day of the week. 

What is Month of Sundays? 

100

This organization, providing a lifeline of nutritious meals to older adults throughout NYC was founded in 1981.

What is Citymeals? 

100

In 1981, Citymeals was founded by this beloved food critic. 

Who is Gael Greene? 

100

This "emo" Winne the Pooh character is known for saying "Oh, bother!". 

Who is Eeyore? 

100

4'11", 5'1", 5'5"

What are the heights of the (wee) Direct Response team? 

200

This method of digital marketing is used via sites such as Google, Bing, and Yahoo.  

What is Search Engine Marketing (SEM)? 

200

This movie was filmed in locations such as Lincoln Center, Columbia University, and even an active firehouse in Tribeca. 

What is Ghostbusters? 

200

This program began delivering food – soups, stews, cereal, vegetables and more – in March 2011. 

What is Mobile Food Pantry? 

200

This native New York actor is the voice of the fictional character "Donkey" in Shrek

Who is Eddie Murphy? 

200

This DR team member is also a professional photographer.

Who is Katie? 

300

To calculate an average gift amount you only need two numbers: Total donation revenue and this...

What is total gifts received?

300

Though a native of Michigan, this pop icon got her start during the 1980's in New York City, and sometimes has a British accent. 

Who is Madonna? 

300
With over 620,000 meals delivered in FY23, this borough is the most delivered to by Citymeals.  

What is Brooklyn? 

300

This iconic video game character has been entertaining gamers since 1981.

Who is Donkey Kong?

300

All three team members are of this heritage to varying degrees. 

What is Italian? 

400

There are two versions of this mailing: one digital, one print. 

What is special delivery newsletter? 

400

The amazing Mets have not won a World Series since this year. 

What is 1986? 

400

Our team of 14,000 dedicated volunteers gave this many number of hours last year.

What is 50,000? 

400

This novelty Christmas song has become a holiday favorite.

What is Dominick the Donkey? 

400

Before starting their career in marketing, this Citymeals employee planned to become a television writer.

Who is Andrea? 

500

This acronym helps marketers track costs versus revenue. 

What is CPDR? 

500

This iconic 80's movie stars Cher and Nicolas Cage and takes place in Brooklyn. 

What is Moonstruck? 

500

Citymeals on Wheels officially established itself as an independent 501(c)(3) nonprofit organization in this year. 

What is 1991? 

500

The character of Benjamin in this George Orwell classic novel is a wise and cynical donkey who serves as a voice of reason amidst the chaos of the animal revolution.

What is Animal Farm? 

500

Although it made it's way to the cutting room floor, this team member appeared in a Lady Gaga video.  

Who is Justin?