Mass Communication and Other Forms
A complex organization sends a message through a particular channel to a receiver. The receiver sends back feedback. In the process there is noise.
What is the mass communication process?
how society uses media
What is macroanalysis
What are telegraph and telephone?
Advertising and subscription/circulation.
What are the two ways in which newspapers and magazines get financial support?
A type of publication where the book goes straight from the publisher to the consumer.
What is e-book publication?
One-to-one type communication without the use of a machine.
Diversion and cognition are this type of functional approach.
What is microanalysis?
This revolution increase literacy rates, growth of information, popular language, and led to the present concept of news.
What is the Gutenberg Printing Revolution?
Business, customized, academic journals, newsletters.
What is content category of magazines?
Sensationalized news dealing with death, dishonor, disaster, and crimes, all to boos circulation of newspapers.
Yellow Journalism
A complex organization which sends a message to a large, scattered and heterogenous audience.
What is mass communication?
A group in society thinking that it is more superior than any other group, (especially those in the minority).
The first entertainment in the households.
What is radio?
Production, distribution and retail.
What is the organization of newspapers and magazines?
Professional writing, aggressive reporting and investigative journalism.
What is the legacy of newspapers before the 20th century?
Media giants dominating the media world, such as Time Warner, Disney etc.
What are media conglomerates?
What is uses-and-gratifications theory?
With the emergence of this communication technology people expected live coverage of news.
What is television?
Diverse content, convenient packaging, best media for local news, perform key "watchdog" role for society, serves as primary historical document, and timeliness.
What are the defining features of newspapers?
Books are the least form of mass communication and one of the oldest, as well as can have a social impact.
What are the defining features of books?
People might have different meaning to the same communicated message.
What is semantic noise?
The five macroanalysis functions of mass communication
What are surveillance, interpretation, linkage, socialization, and socialization?
This progression of mass communication technology allowed for easier, faster spread of communication, as well as allowed for amateurs to create content like professionals.
What is the digital age?
What are the defining features of magazines?
What is the traditional way books are distributed?