Who dunnit?
This person made the first flow diagram of attention
Who is Donald Broadbent?
The whole is greater than the sum of its parts.
What is Gestalt Psychology?
"I knew it all along"
What is hindsight bias?
This type of memory is long lasting and virtually limitless.
What is long-term memory?
The branch of psychology concerned with the scientific study of the mind, including perception, memory, language, and thinking
What is Cognitive Psychology?
He invented the Skinner box and wrote "Verbal Behavior"
Who is BF Skinner?
The perceptual system creates the perception of movement from stationary images.
What is apparent motion?
Consumers are more likely to buy hamburger advertised as 75 percent lean than to ground beef described as 25 percent fat.
What is framing?
Many people have a vivid, if not accurate, memory of the terrorist attacks on September 11, 2001.
What is flashbulb memory?
Enhanced memory resulting from repeatedly retrieving information from memory.
What is the testing effect?
She did the first studies of eye witness testimony
Who is Elizabeth Loftus?
An explanation for perception that involves starting with an incoming stimulus and working upwards until a representation of the object is formed in our minds
What is bottom-up processing?
We search for information that supports our preconceptions.
What is confirmation bias?
One night two young men from Egulac went down to the river to hunt seals and while they were there it became foggy and calm. Then they heard war-cries, and they thought: "Maybe this is a war-party". They escaped to the shore, and hid behind a log. Now canoes came up, and they heard the noise of paddles, and saw one canoe coming up to them.
What is "War of the Ghosts"?
The ability to produce novel and valuable ideas
What is creativity?
This person, considered to be a functionalist, wrote "Principles of Psychology" in 1890.
Who is William James?
The process by which small objects become perceptually grouped to form larger objects
What is perceptual organization?
After a big tsunami hits Japan, there is an increase in sales for flood insurance.
What is the availability heuristic?
The organization of information into meaningful units
What is chunking?
One task we conducted in class was designed to demonstrate spatial attention by using valid, neutral and invalid cues.
What is the Posner Orienting Paradigm or Cuing Task?
He suggested that learning happened as a consequence of changes in synaptic strength
Who is Donald Hebb?
When applied to perception, means the meaning of a scene, often related to what is happening within the scene.
What is semantics?
The Linda problem
What is the conjunction rule (fallacy)?
Memories of past experiences are likely to be distorted by our current expectations.
What is memory construction?
Groups of neurons or structures that are connected within the nervous system
What is a neural network?