Definitions
Relating the topic to your audience, relating yourself to your topic, present new and interesting information, help your audience visualize, and build on information that is already familiar
(literal vs. figurative)
Narrative: a brief story or a somewhat longer count told by a speaker to support a main point
Extended example: gives a speaker the opportunity to tell a story vividly and dramatically.
Hypothetical example: describes an imaginary or fictitious event or person.