Communication channels and/or tools used to store, process and transmit information.
What is media?
He developed the theory around these terms: ethos, pathos and logos.
Who is Aristotle?
What is bias?
A scientific explanation for observations of the natural world.
What is a Theory?
The four temperaments were originally proposed by Hippocrates.
What are choleric, sanguine, melancholic and phlegmatic?
Providing news and covering a wide variety of issues connotes this function of media.
What is the information function?
Their communication model shows Sender-Encoder-Channel-Decoder-Receiver plus feedback.
Who are Shannon and Weaver?
Media does not tell you WHAT to think, media does this instead.
What is "tells what to think about"?
Goffman argued that people make use of this to make sense of the world.
What are frames?
The art of effective or persuasive speaking or writing.
What is rheotric?
Chat groups and fandoms are examples of this media function?
What is the social function?
His theory explains and predict how people will adjust their behavior while interacting with others.
Who is Howard Giles?
When both the public and media agendas influence the decisions of legislators.
What is policy setting agenda?
"Black lives matter" is an example of a systematic process that occurs over time.
What is frame building?
Is based on the idea that one can best gain an understanding of human behaviour through observation and reason.
What is the positivist paradigm?
The process of selecting, and then filtering information before it is shared to other people.
What is gatekeeping?
He said that human beings construct, organize, and differentiate among all the possible meanings of their experiences.
Who is Ervin Goffman?
Personal, enacted, relational and communal?
What are layers of identity?
Centers on the ability of the mass media to signal to the public what is important.
What is Agenda-setting?
The dysfunction that implies the intentional spread of false information through media.
What is Disinformation?
The study and development of theory based on one’s worldview or beliefs.
What is the paradigmatic approach?
Considered the fathers of news media theories.
Who are David Weaver, Max McCombs and Donald Shaw?
These may be blocking us from truthful sources and loading us with disinformation.
What are social media algorithms?
Recency, repetition of exposure, applicability and subjective relevance are four conditions of this theory.
What is Priming ?
A process where people tend to adapt the other person’s communication characteristics to reduce the social differences.
What is convergence?