Capri Sun Commercial
Which of the 3 represents ethics?
What is Ethos?
Which of the 3 represents empathy?
What is Pathos?
Which of the 3 represents logic?
What is Logos?
It was bold
It uses excitement
Explains nutritional value
Why did the Chevrolet commercial show Pathos?
Uses personal connections
Sentimental tone to connect with audience
Uses emotion
Why did the Flex Tape commercial show Logos?
Provided examples
Showed how useful it is
Uses logic to explain the product
Although the Capri Sun commercial mostly represented Ethos, what else could it have represented? Why?
Logos: why its useful
Pathos: funny
Although the Chevrolet commercial mostly represented Pathos, what else did it represent? Why?
Ethos: last throughout your life
Logos: pet friendly
Although the Flex Tape commercial mostly represents Logos, what else did it represent? Why?
Ethos: bold about their product
Pathos: wants the audience to match their energy
Which flavors of Capri Sun were they advertising?
What is lemonade?
What is apple?
What is orange?
What is fruit punch?
What is grape?
What animal was used in the Chevrolet commercial?
BONUS: What breed was it?
What is a dog?
What is a golden retriever?
What was the Flex Tape man's name?
Who is Phil Swift?