Commercial Division Basics
Government Division Focus
Strategic Tools & Tactics
Operating Rhythm & Best Practices
Recruitment & Account Strategy
100

What division places nurses and allied health professionals on local/travel contracts and per diem assignments?

What is the Commercial Division?

100

What division includes departments and agencies within state or local governments supporting healthcare?

What is the Government Division?

100

BDMs should subscribe to this newsletter for insights into healthcare trends and staffing shifts.

What is Becker’s?

100

BDMs should send 2–3 of these daily, based on recent research.

What are tailored outreach messages?

100

What role focuses on saturating current accounts with a PIT goal of $60K+?

What is the DoS (Director of Sales)?

200

Name two types of facilities the Commercial Division specializes in staffing.

What are hospitals and behavioral/mental health facilities?

200

Name one segment of interest in the Government Division.

What is the Department of Corrections?

200

What tool helps BDMs confirm staffing models like MSP, VMS, or none?

What is Strategic Accounts & Delivery collaboration?

200

Weekly, BDMs should pre-book at least one meeting with what type of customer?

What is a net new customer?

200

These professionals support daily living activities under the direction of clinicians and nurses.

What are CNAs, PCAs, and DSPs?

300

What internal resource includes best practices, FAQs, and account-specific details for prospecting and servicing?

What is the Sales Guide?

300

Corrections accounts for nearly what percentage of the Government spread?

What is 25%?

300

What Florida-based health system was used as a case example for proactive pipeline recruiting?

What is Lee Health?

300

Monthly, BDMs should organize these sessions to share insights and training.

What are Lunch and Learn sessions?

300

What type of partnership aims to win large statewide contracts through collaboration?

What is a Sunburst Partnership?

400

Before servicing an account, every office is expected to review what guide?

What is the Strategic Partnerships Sales Guide?

400

What two folder groups are primary recruitment focuses for nursing in the Government Division?

What are Corrections Nursing and Psychiatric Nursing?


400

BDMs should register on hospital websites to receive notifications about what?

What are bids and RFPs?

400

What internal team should be partnered with to confirm staffing models and engage hospital associations?

What is the Strategic SSO team?

400

What two allied roles are key recruitment targets in behavioral and mental health?

What are Mental Health Technicians and Social Workers?

500

What platform is critical for BDMs to engage with decision-makers and supplement research?

What is LinkedIn?

500

What strategic goal aims to eclipse $2.8M in spread with 10% year-over-year growth?

What is Spread Growth?

500

What analysis helps BDMs understand territory and agency utilization?

What is a market scorecard and SWOT analysis?

500

Accounts with over $40M in revenue and 150+ employees are ideal for involvement from what team?

What is SS&O?

500

What strategic goal aims to grow anchor accounts from 88 to what number?

What is 110?