AI
What does AI stand for?
Artificial Intelligence
This device, invented by Alexander Graham Bell in 1876, revolutionized human communication.
The Telephone
This type of marketing uses platforms like Instagram, TikTok, and Facebook.
Social Media Marketing
What is the name of the AI assistant in Apple devices?
Siri
This three-letter acronym is often used to describe persuasive writing that ends with “Call to Action.”
CTA
This e-commerce giant originally launched as an online bookstore in 1995.
Amazon
True or False: In 2017, two Facebook AI chatbots started communicating in a strange shorthand “language” that humans didn’t fully understand.
True — The bots developed a shorthand to trade items more efficiently during negotiations. It wasn’t “secret plotting,” but the headlines made it sound spooky!
This key document helps nonprofits ensure that staff, board members, and volunteers all speak with one consistent voice when talking about the mission.
Communications Toolkit
This phrase describes the process of ensuring that all communications — from websites to flyers — share a consistent look, tone, and message.
Brand identity
What type of AI model is “GPT” an example of?
Large Language Model (LLM)
This 3-word phrase describes writing designed to rank higher on Google searches.
Search Engine Optimization (SEO)
This type of marketing is driven by sharing stories of the people an organization helps.
Storytelling marketing