Persuasion is defined as the process of changing or reinforcing attitudes, values, or _____.
behavior
The three goals for informative speaking are to maintain interest, to enhance understanding and to ______
be remembered
"Soy totalmente Palacio" is a slogan based on ____
a) ethos
b) pathos
c) logos
pathos
A speaker who tries to gain power or control over others by using ethos is called a _____
demagogue
"Either television violence is reduced, or we will have an increase in child and spouse abuse" is an example of a _____ fallacy.
Either-or (or oversimplifacion)
It's the sense of disorganization that prompts a person to change when new information conflicts with previously organized thought patterns.
dissonance
Name three types of informative speeches
people, objects, events, ideas, procedures
Inductive and deductive reasoning are ways to use:
a) ethos
b) pathos
c) logos
logos
"Democracy is a better form of government than Communism" is a claim of ____.
value
"Everybody thinks it's a good idea, so you should too." is an example of a _____ fallacy.
bandwagon
What is negative motivation?
Telling the audience that something bad will happen if they don't do what the speaker suggests.
What is the art and science of teaching adults to learn
andragogy
Using fallacies in your argument(s) is a failure to use which of these effectively:
a) ethos
b) logos
c) pathos
logos
"Each student at our school should receive a new personal computer" is a claim of _____.
policy
Name the fallacy: "The increased earthquake activity is caused by the violence in our society."
causal fallacy (or post hoc, ergo propter hoc)
These are found at the top of Maslow's hierarchy of needs.
Self-actualization needs
What organizational pattern refers to types and ways to do something?
topical pattern
It's the process of reasoning using specific examples to reach a general conclusion.
inductive reasoning
"Children who were abused by their parents are more likely to abuse their own children" is a claim of _____.
fact
"You should vote for me for Congress, because I have three children" is an example of a ______ fallacy.
non sequitur
A five-step pattern of organizing a speech, consisting of these steps: attention, need, satisfaction, visualization, action.
Monroe's motivated sequence
What is the primacy principle?
Ordering events from the least to the most important (or viceversa)
"All gods are immortal. Zeus is a god. Therefore, Zeus is immortal" is a way to develop an argument called _____.
syllogism
Complete: Listeners to a persuasive message can respond in one of three ways: latitude of acceptance (they agree), latitude of rejection (they disagree), or latitude of ______ (they don't konw how to respond).
noncommitment
Name the fallacy: "The real problem is not eliminating handguns; the real problem is that pawnshops that sell guns are controlled by the Mafia."
Red herring