The Good, the Bad and the Persuasive
Frameworks
You, Us and Them
Writing 101
Change the Channel
100

The first "A" in AIDA stands for this aspect of a persuasive message.

Gaining Attention

100
An internal, informal communication network is called what.
Grapevine
100

Type of listening that attempts to share in another person's feelings or emotions

Empathetic listening

100

Which voice, passive or active is used for de-emphasis?

Passive voice

100
A type of online journal, typically authored by an individual or company, that does not allow visitors to change the original material posted, but only to add comments
Blog
200
The term "silver-lining" refers to what aspect of a bad news message.
Counterproposal
200
Also called barriers; numerous factors that hinder the communication process
Interferences
200
The ability to read, empathize, and understand others
Interpersonal Intelligence
200

In sentences in which the subject is the doer of an action, the verbs are called what.

Active

200

This channel of communication gives opportunity for immediate feedback, conveys tone and builds professional relationships and rapport and is less expensive than face to face meetings.

Phone Communications

300
When the message begins with the main idea followed by supporting details
Deductive
300
Interactions between organizational units on the same hierarchical level
Horizontal, or lateral, communication
300

The universality, cost/benefit and light-of-day tests are components of what model for ethical decision-making?

Pagano Model 

300
The way a statement sounds; it conveys the writer’s or speaker’s attitude toward the message and the receiver
Tone
300
This channel facilitates fast, convenient flow of information among users at various locations, increases efficiency, reduces costs but tends not to convey warmth.
Email
400
A bad news message uses this framework to provide details prior to the main idea of the message.
Inductive
400
The movement of information within the company structure
Organizational communication
400

In the context of the Competing Values Framework, which of the types of organizational culture is focused on innovation?

Ad-hoc

400

The kind of communication that flows from supervisors to employees or from policy makers to operating personnel.

Downward

400
Collaborative websites that host the collective work of many authors and permit anyone to edit, delete, or modify content
Wikis
500
In order to build good will and maintain relationships this type of message will be sent in response to a claim.
Adjustment Message
500
Assumptions that one group forms of the main characteristics of another group, creating preformed ideas of what people in this group are like
Stereotypes
500
A nonverbal message that, although not expressed in words, accompanies a message that is expressed in words
Metacommunication
500

The literal meaning of the word plus an extra message that reveals the speaker's or writer's qualitative judgment.

Connotative Meaning

500

Iteration of the internet that encourages online interaction and democratization of content

Web 2.0