The Good, the Bad and the Persuasive
Frameworks
You, Us and Them
Writing 101
Change the Channel
100
The "A" in AIDA stands for this aspect of a persuasive message.
Gaining Attention
100
An internal, informal communication network is called what.
Grapevine
100
Listening to others in an attempt to share their feelings or emotions
Empathetic listening
100
When the subject of a sentence is the receiver of an action
Passive voice
100
A type of online journal, typically authored by an individual or company, that does not allow visitors to change the original material posted, but only to add comments
Blog
200
The term "silver-lining" refers to what aspect of a bad news message.
Counterproposal
200
Also called barriers; numerous factors that hinder the communication process
Interferences
200
The ability to read, empathize, and understand others
Interpersonal Intelligence
200
Specialized terminology that professionals in some fields use when communicating with colleagues in the same field
Jargon
200
This channel of communication gives opportunity for immediate feedback, conveys tone and builds professional relationships and rapport
Phone Communications
300
When the message begins with the main idea followed by supporting details
Deductive
300
Interactions between organizational units on the same hierarchical level
Horizontal, or lateral, communication
300
Emotional response one gets in a communication interaction that has either a positive or negative effect on feelings about oneself and others
Stroke
300
The way a statement sounds; it conveys the writer’s or speaker’s attitude toward the message and the receiver
Tone
300
This channel facilitates fast, convenient flow of information among users at various locations, increases efficiency, reduces costs but tends not to convey warmth.
Email
400
A bad news message uses this framework to provide details prior to the main idea of the message.
Inductive
400
The movement of information within the company structure
Organizational communication
400
Represents the collective opinion of the group or the informal rule that all team members can live with at least 70% of what is agreed upon
Consensus
400
A paragraph in which the topic sentence precedes the details
Deductive
400
Collaborative websites that host the collective work of many authors and permit anyone to edit, delete, or modify content
Wikis
500
In order to build good will and maintain relationships this type of message will be sent in response to a claim.
Adjustment Message
500
Assumptions that one group forms of the main characteristics of another group, creating preformed ideas of what people in this group are like
Stereotypes
500
A nonverbal message that, although not expressed in words, accompanies a message that is expressed in words
Metacommunication
500
When each sentence in a paragraph is in some way linked to the preceding sentences
Coherence or Cohesion
500
Encourages online interaction and democratization of content
Web 2.0