idiomatic expressions
think in an imaginative and innovative way
THINK OUTSIDE THE BOX
COMPLETE
MARKET ______
SHARE
PROVIDE THE VERB
PRODUCT
PRODUCE
WHERE ARE MACDONALD`S HEADQUARTERS?
Oak Brook, Illinois
to be as good as somebody or something else
a match
better than average, more advanced
AHEAD OF THE CURVE
COMPLETE
TARGET _______
MARKET
PROVIDE THE VERB
INNOVATION
INNOVATE
when was Macdonald`s founded?
1940
a person or a group that competes with others for the same thing
a rival
become so successful at selling a particular product that no other company can sell iT
CORNER THE MARKET
COMPLETE
COMPETITIVE ________
EDGE
PROVIDE THE VERB
MARKET
TO MARKET
How many employees did Burger King have in 2015?
34,248
to go past something by being better
to overtake
do more and make a lot of effort
GO THE EXTRA MILE
_____________ CUSTOMERS
RETAIN
PROVIDE THE VERB
SUCCESS
TO SUCCEED
Which other fast food chain has been involved in the ‘burger wars’?
WENDY`S
a company producing and selling products in several different countries
a multinational
keep your attention on something
KEEP YOUR EYE ON THE BALL
COMPLETE
LEADING _____________
BRAND
PROVIDE THE VERB
SUPPLIERS
TO SUPPLY
What was the joint McDonald’s/Burger King burger going to be called?
THE McWHOPPER
a person who buys goods or services for themselves
a consumer