5 Steps
This step advises to Keep It Short + Simple.
What is Step 2: Short Story?
The number of months that Costco typically markets early for.
What is 2 months?
"How about the Mariner's this year?" is something Destiny will struggle with talking about.
What is Sports?
30-60 Days is a long time, especially when the member is waiting for this benefit.
What is the $100 Costco Gift Card?
This quick ice breaker requires us to use SEE factors.
What is Step 1: Intro?
The number of Costco Membership levels that members can pay for.
What is 3 membership levels?
"What do you do for work?"
What is Occupation?
Who you gonna call?
What is the Costco VIP Line?
This is when we stress the deals and create more excitement surrounding what Costco is doing.
What is Step 5: Rehash?
This Costco location is the busiest in the nation, with estimated annual sales of $800 million, serving 800,000 members.
Where is Oahu, Hawaii?
"What do you do for fun?"
What is Recreation?
Bill totals in the first few months do this, due to trade-ins or other promotional discounts.
What is Fluxuate?
Retail / Wholesale
Dollars / Bucks
Spend / Save
High / Low
This chart refers to what step?
What is Step 3: Presentation
The * symbol on price tags mean that the product is this.
What is discontinued, and not coming back?
"Who else is on the plan right now?"
What is Family?
As a reminder, the AT&T Passcode should always be originally set to this.
What is 4-Digit Year of Birth?
"Triple A" stands for this, in Step 4: Close.
Asking Yes / Yes
Asking Qualifying Questions
Assuming the Deal
This product is Costco's best seller, selling over 1 billion individual units annually.
What is Toilet Paper?
"What is something you've always wanted to do?"
What is Dreams?
Costco's member guarantee means that customers have this long to exchange their devices.
What is 90-Days?