Viral Moments
Maslow's Hierarchy
Social Media Companies
Niche Influencing
Current Events
100
This meme asks us to imagine if Ninja got this haircut.
Low Taper Fade
100
This need reflects the human need for social connection, including friendship, family, and romantic relationships.
Love and belongingness
100
Founded in 2011 by a trio of Stanford students — Evan Spiegel, Reggie Brown, and Bobby Murphy — thisvideo-sharing serviceExternal link:open_in_new introduced the concept of “stories,” or serialized short videos, and “filters,” run for informative digital effects, often based on location.
Snapchat
100
This word describes the specific audience or group of people a creator is trying to reach with their content.
Target
100
New York requires social media companies to put this for youth on their platforms.
Warning labels
200
Nickname for a girl named Jordyn who was a contestant on a 2019 YouTube video by The Cut called "7 High Schoolers Decide Who Wins $1000."
Fish Girl
200
This need include self-respect, achievement, and recognition from others
Self-Esteem
200
Founded in 2016 by Chinese tech company ByteDance, this short-form video-sharing site was merged with the U.S.-based mobile app Musical.ly in 2018 and became popular with American teens and young adults. As of early 2020, it had more than 800 million users worldwide.
TikTiok
200
In this video style, the creator talks while getting dressed or ready for the day, often sharing stories or opinions at the same time.
GRWM
200
This feature is often mentioned in social media lawsuits, warning labels, and bans because it keeps showing users new content without them having to click anything.
Infinite scroll.
300
A series of memes memes in which the song "You Are My Sunshine" by Christina Perri plays over footage of this royal figure.
Lebron James 
300
This need refers to biological requirements for human survival, e.g., air, food, drink, shelter, clothing, sleep, and homeostasis.
Physiological needs
300
Launched in 2004 by Harvard student Mark Zuckerberg, it has nearly 1.7 billion users — including 69% of U.S. adults, according to Pew Research.
300
This word describes what makes someone stop scrolling and notice a post or video.
Attention
300
Australia recently banned social media use for people under this age.
16
400
When confronted by photographers, Justin Bieber once stated...
It's not clocking to you that I'm standing on business.
400
This need refers to the pursuit of realizing one’s full potential through personal growth, creativity, or achieving meaningful goals.
Self-actualization
400
Founded in 2010 by iPhone app developer Ben Silbermann as a visual “pin board,” this social media platform became a publicly traded company in 2019 and has more than 335 million active monthly users
Pinterest 
400
This word describes what a creator wants viewers to do after watching a post, like follow, like, comment, or click a link.
Goal
400
These two social media companies did not settle and are now heading to trial over claims their platforms harm kids’ mental health.
Meta and Youtube
500
A viral video of a female cashier making funny faces with wide eyes and puffed lips at a customer, asking them this.
No Chick-fil-A Sauce?
500
This need involves predictability, order, and control. These include job security, health, financial security, and freedom from harm.
Safety/security
500
Launched in 2005 by Massachusetts 20-somethings Steve Huffman and Alexis Ohanian as a news-sharing platform, its 300 million users have transformed this social media platform into a combination news aggregation/social commentary site. Its popularity is based on the ability to “up-vote” and “down-vote” user posts.
500
This style shows a creator silently completing a task with satisfying sounds like cutting, tapping, or pouring as the focus.
ASMR
500
This popular video app agreed to place its U.S. operations under a new company led by American investors, including Oracle, after years of government pressure.
TikTok