Entrepreneurship
Marketing & Supply Chain
Culture & Ethics
Team Pitches
Boston
100

Requested by investors

Business Plan or Pitch Book

100

Technology that enabled rapid increase of globalization

Shipping Containers

100

How class starts most days

In the News

100

Jobs for Northeastern students

Java Dorms

100

Winner of men's and women's Bean Pot in 2023

Northeastern Huskies

200

Value proposition

Statement that summaries why a customer would choose your product or service.

200

4 Ps of Marketing

Product, Price, Place, Promotion

200

Highest earner in Food Truck Challenge

Mattie in regular play and Kylie in bonus round

200

Business that awards certificates

EduGate

200

December 16

Date of annual reenactment of Boston Tea Party

300

Online community for investors

Wefunder

300

Two parts of SWOT that focus on a company's internal capabilities

Strengths and Weaknesses

300

Topic for podcast

Diversity

300

No mess, less stress

Slogan for Cleanin

300

Red, Green, Orange and Blue

Colors of the subway lines

400

Course case

ModMask

400

Subset of all possible customers that company thinks may be most receptive to product and marketing.

Target Market

400

What does ESG stand for?

Environmental, Social, Governance

400

"...supports students through their transition into their new phase of life.."

Java Dorm's mission 

400

Mayor of Boston

Michelle Wu

500

Where many business ideas come from

Identifying a need or solving a problem

500

Two considerations when selecting a supplier

Price, transportation costs, lead time, product quality, reliability, and reputation

500

Iceberg Model

The internal or subconscious part of culture is below the surface and includes beliefs, values, and thought patterns.

500

$44 Billion

Value of the micromobility marketJ

500

Sticky substance that killed 21 people in 1919

Molasses