Entrepreneurship
Marketing
Class & Culture
Business Plan
Boston
100

Document for investors

What is a business plan?

100

Value Proposition

Simple statement that summarizes why a customer would choose your product or service.

100

Interactive way we start most classes

In the News

100

10 minutes

Maximum time for pitch


100

Won men's and women's Bean Pot in 2024?

Northeastern Huskies

200

Two sources of funding

Debt and Equity

200

Strengths and Weaknesses

What are two parts of SWOT that focus on internal capabilities?

200

VentureBlocks

Case for write up

200

December 8

Date the written business plan is due.

200

Baseball team's name

Who are the Boston Red Sox?

300

Lack of capital

Why do most business fail within first five years?

300

4 Ps of Marketing 

What is Product, Price, Place, and Promotion?

300

Observation, Understanding, Ideation, Prototyping, Launch

Design thinking process

300

A Fin Tech Start Up

Spendwell

300

 Mayor of Boston

Michelle Wu

400

Where many business ideas come from

Identifying a need or solving a problem

400

Possible customers that may be most receptive to product

Target market

400

Pon-Yun, Ken, Kaiuri, and Hongyang

Winners of the Marshmallow Challenge!

400

Product is totally customizable

Sleep Solutions

400

A dessert that bears the city's name

Boston Cream Pie

500

Template used to identify key elements of a business

Business Model Canvas

500

Two sources of primary research

Surveys and interviews

500

December 10

Business Plan Competition



500

Parents and Teachers

Target market for VR Learn

500

Sticky substance that killed 21 people in 1919

Molasses