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Random Trivia
Foot in the Door
Two by Four
100

The creative lead that creates the overall vision for a campaign?

What is the Creative Director?
100
The typical annual fee of a Copywriter?


A) 66,500

B) 70,000

C) 52,000

What is...?

A) 66,500
100
The personality traits that create a good Copywriter or Art Director? 

What is patient, the ability to be turned down, tenacity?  

100
The folder or document that holds your best pieces of work? Considered more important than a resume? 
What is a Portfolio? 
100



The phrase “Believe in Monsters” is what part of the advertisement?


What is Tagline?

200

The person responsible for the visual style and layout? 

What is the Art Director?
200
The median annual fee of an entry level Art Director? 


A) 15,000-20,000

B) 18,000-25,000

C) 30,000-32,000

What is...?

B) 18,000-25,000
200
The typical length it takes to complete a campaign? 
What is...for a small print ad, less than a day. For a full campaign, three weeks?
200
The act of meeting people and connecting for possible job outlooks? 
What is networking? 
200

Advertisements like these focusing on professional sports teams are likely to only be aired in the hometown of the team. 

The type of market segmentation is this?


What is Geographic?

300
The person hired to create still drawings? 
What is the Illustrator?
300
The annual fee of a well established Illustrator? 


A) 32,000

B) 40,000

C) 38,000

What is...?

B) 40,000

300
The day in the life of a copywriter would include but, not be limited to writing...

Emails, speeches, scripts, taglines, jokes, radio announcements...

300
The act of working for no pay to show a company your skill set and work towards being a full member of the staff?
What is freelancing? 
300

The position in the Creative Department would have been responsible for creating the text on screen?


What is Copywriter? 
400
The person who comes up with the words and vocabulary to go with the graphics? 
What is the Copywriter?
400
The median annual fee of an expiranced Creative Director? 


A) 30,000 - 35, 000

B) 75,000- 80,000

C) 40,000 - 60,000

What is...?

C) 40,000 - 60,000

400
The ideas for what to do when stuck in the creative process? 

What is surfing the internet, watching goofy videos, studying the baseline...knowing what has been done that is extraordinary, yet making sure your work is original? 

400
The softwares recommended to know before becoming an Art Director? 

What is...Indesign, Adobe Illustrator, Photoshop, Sketch?

400

The words “Call, Click, Stop By” are displayed at the end of this advertisement. Using words to inspire a response from the consumer is called what?


What is a Call to Action? 
500
The person who helps create and maintain the online content? 
What is the Web designer?
500
The annual median fee of an entry level Web Designer? 


A) 18,000 - 24,000

B) 10,000 - 15,000

C) 30,000- 32,000

What is...?

A) 18,000 - 24,000

500
The team that an agency might having, if large enough, that works on video projects such as commercials and or social media videos?
What is an in-house production team? 
500

The best media form of campaigns in your portfolio? 

What is Interactive and Multiplatform Campaigns?

500

The style of advertising that pits two products of different brands against each other is called what?


What is Comparative Advertising?