AR Logging Readiness
When should you associate currency or dollar amount to a CO or OI?
What is never?
When you want to check on the performance delta for a CO you logged, which tab should you look at in 360 Hub?
What is 3.1 AMH AR Metrics?
If your Advertiser's goal is to drive DPVR, should you recommend to include speech in the video or no speech?
What is include speech? (30% of video duration)
If you log a Creative Pitch with Proposed Revenue, how many weeks do you have to either mark it as Actioned or Declined?
What is 6 weeks?
If a benchmark does not exist for a particular rodeo order and you have logged a pre-flight CO with that order associated, will that CO count towards your IC Goals or not count?
What is "It will count"? (CO will be tagged with “allocated positive” and count towards goal)
If your Advertiser's goal is to drive CTR onsite, should you recommend Autogen REC or Static banner ads?
What is Autogen REC?
Yay! You made an upsell. When you log it in AMH Pitches, what do you enter as the type of pitch in the "Type" field?
What is Creative Pitch with Proposed Revenue?
What does it mean when the CO_Status column in the KPI performance table in 360 Hub says "In Progress"?
What is CO measurement is ongoing since more data is needed to determine performance lift result?
If your Advertiser's goal is to drive Branded Searches with their video campaign, according to Amazon best practices, should their video include human faces or none/limited human faces?
What is none/limited human faces?
What is the Salesforce Advertiser ID?
Is your in-flight CO's performance lift measured by: only an increase or decrease in the rodeo order's primary KPI, or multiple KPIs?
What is Multiple KPIs?
According to Amazon best practices, what is the optimal video length on OLV for driving DPVR? Is it less than 15 secs or more than 15 secs?
What is more than 15 secs? (Answer is 24-29 secs)
What is the name of the template that you should use to easily structure your pitch narratives?
What is the SOAR Template?
When does 360 Hub use a benchmark to measure the performance lift of your CO? Options: Pre-flight (new or existing), In-flight or Post-Flight?
What is Pre-Flight?
Which of the following categories is NOT available as a section in the Creative Insights Library?
1) Ad Design Insights 2) Format Choice Insight 3) Targeting Choice Insights 3) Video, Audio and FireTV Insights
What is Targeting Choice Insights?