Process Pros
The amount a client must spend per month to qualify for Creative Studio services
What is $10,000?
The unit used to tactfully hide large blocks of legal text
What is a Disclaimer unit?
Elements are pulled from here to populate a DRT ad
What is the last page a user visited?
This strategist would love to live in good ole Huntsville Ontario for the rest of their life
Who is Rob?
The service that Creative Studio can provide if a client does not have any video assets
What is full video production?
The standard turn-around time for CS requests
What is 5 business days?
The unit that can be used to determine audience preferences
What is a discovery unit?
The item that should be reviewed with your CS before pitching DDRT
What is the client's website?
This Creative Strategist learned to speak English mainly through watching Sesame Street
Who is Gaby?
These may help prevent a user from missing a videos message
What are captions?
The only task that doesn't get submitted through the Creative Request form
What are HTML5 tags?
The unit that best showcases a before and after or this vs that scenario
What is a slider?
This is where the DRT pixel should be placed to capture users closer to conversion
What is the add to cart button?
This strategist bought a car that they couldn't drive
Who is James?
HIDDEN NAME THAT STRATEGIST:
This strategist has moved 14 times and lived in three different provinces
Who is Myr?
The final task that must be done after a creative request is completed
What is complete the feedback request in SalesForce?
The interaction can be tracked in any HTML5 unit
What is a click?
These should be requested from a client BEFORE requesting the pixel
What are UTMs?
This strategist won a karaoke contest singing a Hotline Bling duet
Who is Carolynne?
This file type can be uploaded by clients or pods for display ads but not for native ads
What are gifs?
The best way for a client, pod and CS to align on a project
What is a kick off call?
The metric that cannot be tracked in an In-Banner Video unit
What are video completions?
The page we cannot redirect a user to due to session data limitations
What is an abandoned cart page?
This strategist was officially deported from France
Who is Roy?
This can be added to a display or video creative (ideal for CTV!) to increase conversions or engagements
What are QR codes?