Validation
How do you validate a company's name?
Secretary of State (or country registry), Guidestar, a few exceptions that would require approval
What types of liability do we offer?
Joint and several + Sequential
What are the fields you need to make sure are synced in hulu operative for every single order?
Advertiser, Agency, Contact, Brand, AMS Ad Account ID, Advisor Billing Address ID, Contact Billing E-mail, Credit Terms
What is the only network we build profiles manually for in Advisor?
Marvel. (we make capnet profiles for mapping, this is not a network)
Do we verify legal name for customers entered into WideOrbit?
Yes.
What is a brand? Give an example.
A brand is a trademark filing or commonly used phrase. It is NOT a product or generic descriptive wording. Good Ex: Sprite is a brand of Coca-Cola and Bad Ex: Cars is not a brand of Toyota
What is an LOG and who can sign it?
LOG stands for Letter of Guarantee. The approved party is the one to sign. (There is an Agency and Advertiser version)
At what point in the process is the organization and ad account created?
Once the opportunity synced downstream.
Which systems have functionality to allow for a merge?
Saleshub.
What is the only scenario you make a non survivor / duplicate in Advisor?
Capnet
Can an Advertiser profile display the Agency address since the Agency is the one paying the invoice?
No. Company profiles need to show their own validated addresses.
What is a default limit? Provide an example(s)
A default limit is an agreed amount per network that a validated company is allowed to spend in good faith.
If sales ask about their hulu/d+ order which is attached to an unvalidated brand in Saleshub what are their next steps?
Tell Sales to submit an Advisor request to get the brand set up.
What is an adomain?
An Adomain, short for advertiser domain, refers to the website URL associated to the brand such as hp.com. This identifier is for block list checking to prevent unauthorized companies from entering a deal.
What is the reason for the adomain dummy advertiser profile in Saleshub/HF/Ho1?
This was built to allow for fast access to the system to allow these Company's to bid. This helps them to bypass validation process which would slow them down. But we are required to validate and pull them off this dummy Advertiser profile and onto a real tree when time permits.
Can an ultimate parent use a brand of one of it's subsidiaries? (Can sibling share a brand within the same corporate family?)
A parent can use the brand of its subsidiary but a sibling cannot.
What is the subject for The Walt Disney Company credit recommendation for ESPN?
THE WALT DISNEY COMPANY - CONFIDENTIAL CREDIT RECOMMENDATION - ESPN
Do you set up in On Air if the network is KTRK?
No, this is for WideOrbit traffic.
If you are doing a DSE request and sales asks you to also set up in WTVD since you are already working on this deal what would you tell them are their next steps?
What is the request submission difference between ABC News and BS&P?
ABC News is agency filled out and BS&P is advertiser filled out. Both use DMED Various in opposite fields to help their request.
If a client gives an EDI code, can you just enter that into the system?
Not without checking or confirming it belongs to that client.
1 million
If your order that you are working on is not syncing or sales come back with an issue pushing through their order, what do you do?
Ask Marita & Zollo :)
How would a firewall agency be validated and set up?
Before creating a profile in any front of house system what do you need to do?
Check all name variations and brands to look for existing options. EX: New York Transportation you would also check NY Transportation.