Basic Terminology
______ refers to the individuals participating in a survey.
respondents
Researchers might avoid this mode if they are concerned about being mistaken as a sales call.
Telephone surveys
Which two survey modes help prevent interview bias?
Mail/written surveys & Online/mobile surveys
Survey questions should not avoid double-barreled questions. (T or F)
False
(surveys MUST avoid double-barreled questions)
______ refers to a question on a survey.
item
Researchers may avoid this type of mode if they don't have the time and money to train their research team.
Face-to-face interviews
(reason: it costs a lot and takes a lot of time to train researchers how to conduct interviews -- this is necessary because the quality of the data often depends on the quality of the interviewer)
Which two survey modes allow for researchers to clarify any confusion surrounding survey/interview questions?
Telephone surveys & Face-to-Face / in-person surveys
___ refers to response categories that provide all possible options.
exhaustiveness
______ refers to written or electronic survey instruments that respondents fill out themselves.
Questionnaires
Which survey mode may not be suited to study specific populations (e.g., elderly; inmates) and might fall short to survey fraud?
Online / Mobile surveys
Which survey mode would researchers select if they want to prevent/reduce survey fraud?
(i.e., help screen out those who do not meet the eligibility requirements)
Face-to-face / in-person interviews
______ refers to response categories that do not overlap in any way.
mutual exclusiveness
_____ involves the researcher directly interacting with the survey participant during the data collection process
Interviews
Which mode(s) may experience issues with not knowing who completes the survey?
mail/written & online
Which survey mode is best for a quick & inexpensive method that minimizes the threat of interview bias and data entry errors?
Online / Mobile surveys
What is wrong with the response categories?
How old are you?
a. 18 or younger
b. 18 - 25
c. 25 - 30
d. 30 or older
NOT mutually exclusive
1. Mail/postal surveys
2. Online/mobile surveys
3. telephone surveys
4. Face-to-face/ in-person surveys
Which 3 modes are likely to experience issues with coding?
Mail/written; telephone; face-to-face
(reason: researchers have to manually input responses; online surveys are the only mode where responses may be automatically recorded directly to a survey database)
Which survey mode would a researcher select if they want to pick up on verbal and nonverbal cues (i.e., emotions and behaviors)?
Face-to-face / in-person interviews
What is wrong with the following question? "How much do you think your attendance and note-taking help prepare you for exams?"
double-barreled question