Visitor Resources
Where can you find the Explore Brighton Howell Visitors Guide?
Both in print, online, and in Local Hotels, Coffee Shops, City Buildings, EBHA Office.
“We have the afternoon free, what should we do?” What’s your first step?
Ask questions first
CTAs should keep ______ handy.
Resources / Tools (Website, pre-read, visitor guide)
How many points do you need each year to renew?
50 Points
Name one type of Visitor Resource besides a Visitor Guide.
Visitors Center, Trail Guides, Maps, Local Websites, Front Desk Staff, EBHA Website, etc.
What is the benefit of itinerary planning for visitors?
Helps them maximize their time and have the best experience.
What can you do once you log into your CTA account?
Record points, edit profile, manage account, etc.
What personal trait helps CTAs learn about and enjoy their area?
Curiosity
What is the annual renewal deadline?
October 31 (final deadline Dec 31)
What downtown is the Explore Brighton Howell Area Visitor Center located in?
Downtown Brighton
Give one local example of a “most frequent attraction.”
Mt. Brighton, Howell Nature Center, Shopping, Dining, Metroparks, etc.
Name one public website/app useful for visitors.
Name one way CTAs can stay connected with one another.
Networking, using social media, visiting attractions/events, etc.
How many points do you earn for visiting area attractions?
10 Points
Name two social media platforms used by Explore Brighton Howell Area.
Facebook, Instagram, YouTube, Pinterest, LinkedIn, and TikTok
Name one question that 80% of visitors will ask.
How do I get there?
What’s to see and do?
Where can I eat?
Where can I shop?
What is your main CTA resource (either printed or online)?
CTA Pre-Read Document (the binder)
How can CTAs improve visitor experiences continuously?
By continuously learning about our area and staying in the know!
What’s one way to showcase your CTA certification?
Wear your pin, use CTA after your name, LinkedIn, Resume, use logo on business card, etc.
What’s the role of CTAs in itinerary planning?
To assist, retrieve info, go the extra mile, and connect them with resources
How many jobs ( _ out of 10) are in tourism in the United States?
1 out of 10 jobs
Why is it important for CTAs to enjoy their own area?
To be able to share first-hand experiences and describe our area correctly! Also, to stay positive!
Why is CTA certification a “big deal”?
3-letter designation and resume builder.