Show:
Purpose & Vision
Strategic Anchors
Know your Numbers
Got IT, Do IT, Grow IT
What Am I?
100

What is our Purpose?

Improve the financial lives of our members.

100

How many Strategic Anchors are in our Culture Equation

Three

100

What is our annual member growth goal?

8%

100

Complete the Culture Boost phrase:

“GOT IT. _____ IT. GROW IT.”

DO

100

“I measure how members feel about their experience and my goal is 80%. What am I?”

Net Promoter Score / Member Loyalty

200

How many members do we want to reach by 2030?

2.5 Million members.

200

Which Strategic Anchor focuses specifically on representing and supporting our members?

Be the Members Advocate

200

What is our App Rating goal?

4.8

200

Which Cultural Belief says:

“I thrive on opportunity that ignites growth.”

GROW IT

200

“I’m a Strategic Anchor, and my Key Result is an App Rating of 4.80. What am I?”

Be Envied in Digital Delivery

300

Complete the Phrase:

"Improve the financial ______ of our _______."

Lives / Members

300

Which Strategic Anchor includes the words Price and Financial Wellness?

Growth Through Price & Financial Wellness

300

What is our Net Promoter Score, or Member Loyalty, goal?

80%

300

Which Cultural Belief includes making decisions, being trusted and supported, and knowing your voice matters?

DO IT

300

“I’m a Strategic Anchor, and my Key Result is annual member growth of 8%. What am I?”

Growth Through Price & Financial Wellness

400

Is "Reach 2.5 Million members by 2030" our Purpose, Vision/R@, or Key Result?

Vision/R2

400

Name all three Strategic Anchors.

  • Growth Through Price & Financial Wellness
  • Be the Member’s Advocate
  • Be Envied in Digital Delivery
400

Match all three numbers to the correct Key Results:
8% | 80% | 4.80

  • Annual Member Growth = 8%
  • Net Promoter Score/Member Loyalty = 80%
  • App Rating = 4.80
400

Which Cultural Belief focuses on confidently owning every member and employee experience and finding solutions?

GOT IT

400

“I’m a Strategic Anchor, and my Key Result is a Net Promoter Score of 80%. What am I?”

Be the Member’s Advocate

500

Complete both statements from memory:

  1. Our Purpose: “Improve the ______ ______ of our ______.”
  2. Our Vision/R2: “Reach ______ Members by ______.”
  • Improve the financial lives of our members.
  • Reach 2.5M Members by 2030.
500

Name all three Strategic Anchors AND match each one to its correct Key Result.

  • Growth Through Price & Financial Wellness → Annual member growth of 8%
  • Be the Member’s Advocate → Net Promoter Score (Member Loyalty) of 80%
  • Be Envied in Digital Delivery → App Rating of 4.80
500

Name all three numbers found in our Key Results AND explain what each number represents.

  • 8% → Annual member growth
  • 80% → Net Promoter Score (Member Loyalty)
  • 4.80 → App Rating
500

Match each statement to GOT IT, DO IT, or GROW IT:

A. “I thrive on opportunity that ignites growth.”
B. “I make decisions. I am trusted and supported. My voice matters.”
C. “I confidently own every member and employee experience and find solutions.”

  • A = GROW IT
  • B = DO IT
  • C = GOT IT
500

“My Key Result focuses on member loyalty. My goal is 80%. I sit between Growth Through Price & Financial Wellness and Be Envied in Digital Delivery. What Strategic Anchor am I?”

Be the Member’s Advocate