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Hodge Podge
"P"
2 word answers
More data
100
this TRUE statement can be proven
What is a fact?
100
Facts and figures
what is data?
100

Limit or boundary

what is parameter?
100

An itemized statement of money owed for a good or service

what is a sales invoice?
100

A forecast made about the future

What is a prediction?
200

The particular group of customers a business seeks to attract

What is a target market?
200

Facts and figures that have been collected for purposes other than the project at hand

What is secondary data?
200

Marketing element focusing on considerations in getting a selected product in the right place at the right time

what is place?
200

A goal that helps you identify exactly what it is you want to achieve and know for sure when you’ve achieved it

What is a smart goal?
200
These are problems within the research that could skew your data
what are limitations?
300

A supplier of goods, usually a wholesaler or distributor

What is a vendor?
300

Facts and figures that have been collected specifically for the problem or project at hand

what is primary data?
300

Marketing element referring to what goods, services, or ideas a business will offer its customers

what is product?
300

A prediction of future sales over a specific period of time

what is a sales forecast?
300
A marketing report will include these ___. Suggestions for improvements.
What are recommendations?
400

An industry-specific publication

what is a trade journal?
400
This P word is A synonym for prediction is:
what is projection?
400

Marketing element focusing on considerations in getting a selected product in the right place at the right time

what is Place?
400

An organization’s portion of the total industry sales in a specific market

what is market share?
400
These can help readers better understand the data being presented in a marketing report. A picture is worth a 1000 words
What are charts/graphs?
500
Can you list 3 reasons a company collects data from its customers/vendors?
Answers will vary...
500
This V word is a synonym for supplier-
what is vendor?
500

Any person or business with the potential to purchase a good, service, or idea; qualified lead

what is a prospect?
500

One of the groups into which the total market is divided

What is market segment?
500
This is an itemized statement showing how much a customer owes. It contains several components of data that companies find useful.
what is a sales invoice?