Big Data & Visualizations
Explaining, exploring, and analyzing are three functions of this
What are visualizations?
This type of data can be quantified, measured, and expressed using numbers
What is quantitative data?
This step (from the 6 steps to reading a data visualization) examines the idea or claim the visualization is trying to reinforce
What is establishing the idea?
This strategy for data collection involves measuring the variable using the appropriate device and recording the value
What is direct measurement?
Collection of imagery, charts, and minimal text that gives and overview of a topic
What is an infographic?
This field uses scientific methods to extract insights from data
What is data science?
This type of data is non-numerical. It is expressed using attributes and categories
What is qualitative data?
This step (from the 6 steps to reading a data visualization) looks at things like color, size, numbers, labels, etc.
What are explicit observations?
This strategy for data collection involves standardized questionnaires that ask pre-determined questions
What are surveys?
Mental mistakes that affect our thinking and actions
What are cognitive biases?
The practice of using visualizations to analyze data
What is visual analytics?
This level of measurement corresponds to unordered categorical data
What is nominal data?
This step (from the 6 steps to reading a data visualization) examines things that could have affected how the data is represented
What are factors that shape the data?
This strategy for data collection involves collecting in-depth information through small group interviews
What are focus groups?
This cognitive bias talks about how people have a tendency to forget information that can be readily found online by using Internet search engines
What is the Google Effect?
A broad term covering most statistical graphs and charts
What is information visualization?
This level of measurement corresponds to ordered categorical data
What is ordinal data?
This step (from the 6 steps to reading a data visualization) examines the takeaway of the visualization and looks at how the takeaway supports or undermines the claim being made
What is reflect and interpret?
This strategy for data collection involves extracting data from existing records
What is document review?
This bias talks about favoring information that conforms to your existing beliefs and ignoring evidence that does not
What is the confirmation bias?
This genre of visualizations combines statistics and visualizations with a broader message or narrative
What are infographics?
This level of measurement is numeric and has a meaningful zero point
What is ratio data?
This step (from the 6 steps to reading a data visualization) hypothesizes information beyond the data
What is infer further?
This strategy for data collection involves studying the same group of people over an extended amount of time
What are longitudinal studies?
This bias talks about how people attribute success to internal factors but blame failures on external factors
What is the self-serving bias?