Marvelous Mobiles
Crazy Competitors
Righteous Renewals
Awesome Opportunities
Pleasant Programs
100

This is the account classification for a veterinarian that plans on offering services from a mobile rig

Mobile Vehicle

100

The main privately owned competitor in the market for IHD and lab 

Antech/MARS Corp 

100

A piece of equipment that can be apart of a renewal contract 

Catalyst, ProCyte Dx/One, SediVue Dx, Snap Pro, InVue, Digital Cytology, DR30/50, CT

100

The place to find opportunities on your computer 

Compass

100

The program that requests an annual commitment from a customer in return any business with IDEXX counts

IDEXX 360 

200

This most common model name for a rig... its friendly to IDEXX equipment 

La Boit

200

Their a provider for flea and tick preventatives, the VS2, cheap lab pricing, a hematology platform, and weird cytology/urine sediment thing called Imagyst but this is a diagnostic equipment/platform option they do not offer directly that their friend IDEXX does 

X-ray

200

A one doctor competitive lab, loyal IHD account is coming up their agreement in the next year, this discovery/proposal request to the customer is a great way to include your ecosystem, like the ILSS, LKAM, DR, and accommodate the doctor's request to 'review' what their doing with IDEXX

Business Review, Diagnostic Plan 

200

These teammates have fun acronyms to remember, are great to schedule time with to do a quarterly target session, but do you remember them? Their acronyms are in software, xray, radiology/cardiology consults, one doctor competitive lab accounts, and high volume lab accounts (name the acronyms for each teammate) 

VSC, DR, VIC, ILSS, and LKAM

200

This program can offer a wide range of incentives, including term length options, price caps, renegotiation clauses, and more 

Total CAG (Up Front Points)

300
These IDEXX services every mobile veterinarian can use regardless of their rig size or logistics (name at least three)

Reference Lab, Snap Tests, Telemedicine, ezyVet/Neo 

300

The new way we can see all of our competitors in one list, which customer uses them, their agreement end date, and volume - the only trick is, you have to remember this process and pay attention to a forthcoming session we have in our meeting today 

Competitive Insights/Competitive Insight Opportunities 

300

This practice wants InVue and SediVue as part of a renewal, but due to being rural and seeing a fixed amount of appointments they have to maximize revenue from wellness appointments, these renewal tools help make wellness UAs on the new SediVue Seamless as part of a customized lab wellness diagnostic option (name these two tools) 

Preventive Care/Preventive Care Simple Start and UA Anywhere 

300

A convenient place to find where all the new practices that have been created recently in your aligned territory 

Recently Added Accounts in Salesforce 

300

Consider this piece of a certain agreement the one place where you can add special priced lab test codes to an already existing special list as a negotiation tool, a way to work with the ecosystem, and add a growth mechanism, like Preventive Care codes  

Schedule 1 Price List 

400

These three things are essential if a customer wants equipment in a mobile rig

A battery generator, internet, and shoreline power 

400
These bio-folks have a platform that is popping up in the industry its main offering is it can offer values on bnp, cpl, fpl, cortisol, crp, and a few others 

Bionote 

400

This practice wants to renew, but is unsure about the future of their business in the immediate future, their is over $2,000 a month in competitive Antech lab business to be won, for now, they do not want an agreement, this good faith renewal tool offers an incentive to be the 'icing' on the cake to win this business 

Worry Free Rebate 

400

The required amount of time needed for a customer to end a certain program that is carried by Zoetis before switching their lab business to IDEXX, Zoetis sells this program as 'optimizing' and that there is a set 'subscription' amount per month

60 days 

400

Some marketing folks might call this program 'poopy', 'perky', with a side of 'infectious disease' as a way to offer our quality and cost effective technology for life: fecal antigen and 4DX, plus they can buy their staff prizes 

Parasites and Perks Program 

500

This is the #1 preferred device for internet service on a mobile vehicle/rig

Starlink Mini with Roam Service

500

A competitor that offers this chemistry unit, this unique fecal technology in the lab, and this xray technology which comes in many models, they like to serve these three things up in a bundle (three answers) 

DriChem, KeyScreen, and Sound xray 

500

This customer has a medical belief in InVue, does $150k in business per year, but is unsure about meeting the annual commitment. Their reason why this concern exists, their trying to lower operational costs to keep staff and looking for new sources of cashflow, this value add in our agreements can ease their concerns by giving them immediate cashflow support 

A loyalty wired cash/points payment 

500

These three things are needed to execute a buyout to win IHD and lab business that Sales Support will ask for (name all three) 

Their volumes (lab and IHD invoice), the formal buyout letter, and competitive contract 

500

This program is perfect for a practice that wants to try our differentiated technology they want to do two urines per day and run SDMA twice per day, the only 'kicker' their in an Antech agreement for 2.5 more years and are unsure if they want to commit to another agreement

IDEXX Splitter