Show:
Business Management & Administration
Finance
Marketing
Hospitality & Tourism
100
Why is it important for business employees to ask relevant questions? A. To send messages C. To offer suggestions B. To clarify meanings D. To make statements
B. To clarify meanings
100
Which of the following sources of financial data might a manager use to analyze expense variances: A. Cash receipts C. Payroll reports B. Customer invoices D. Productivity reports
C. Payroll reports
100
91. Which of the following is an example of a direct-marketing channel that a business can use to send personalized promotional information to its customers in real time: A. Cell phone C. Scanner B. Catalog D. Television ad
A. Cell Phone
100
76. What is the typical effect of an economic slowdown on the hospitality industry? A. An increase in the number of guests and a decrease in the number of rooms available B. A decrease in the number of guests and an increase in the number of rooms available C. A decrease in the number of guests and a decrease in the number of rooms available D. An increase in the number of guests and an increase in the number of rooms available
B. A decrease in the number of guests and an increase in the number of rooms available
200
18. Businesses can show their social responsibility by contributing to A. pollution. C. promotion. B. public interests. D. private causes.
B. public interests
200
Before approving a loan application, a bank is likely to analyze the applicant's A. brand preferences. C. debt ratio. B. inflation rate. D. performance goals.
C. debt ratio.
200
87. Which of the following are internal factors that affect the way a business uses promotional tools: A. Price and competition C. Demand and product B. Product and price D. Place and demand
B. Product and price
200
How could the corporate headquarters of a national restaurant chain use the U.S. Census data that it obtained online? A. To determine if the market wants a new restaurant in the area B. To determine what type of restaurant to open in a geographic area C. To determine if the zoning laws in a certain geographical area are reasonable D. To determine where to locate a new restaurant based on population growth
D. To determine where to locate a new restaurant based on population growth
300
75. A business that inspects its equipment on a regular basis is practicing A. vendor analysis. C. form utility. B. preventive maintenance. D. physical inventory.
B. preventive maintenance
300
50. The stock table column that tells you how many shares were traded that day is labeled A. DIV. C. YLD %. B. NET CHG. D. VOL.
D. VOL
300
51. Which of the following is a source of primary market research: A. Government publications C. Focus groups B. Search engines D. Industry periodicals
C. Focus groups
300
In a movie that's about to be released, the main actors stop their car in front of a billboard for InterContinental Hotels. For the audience, this is an example of A. special events. C. personal selling. B. out-of-home advertising. D. product placement
D. product placement