Finance/Econ
Which of the following is a primary function of money in a market economy?
A. Establishing government policy
B. Regulating international trade
C. Determining income levels
D. Serving as a medium of exchange
What is D. Serving as a medium of exchange? money is currency
Which of the following is a primary advantage of conducting a focus group to obtain marketing information:
A. Limited preparation
B. Moderator objectivity
C. Cost effectiveness
D. Discussion relevance
What is D. Discussion relevance?
Which of the following is an example of an intangible product:
A. A tennis uniform
B. Tennis lessons
C. Tennis shoes
D. A tennis racket
What is B. Tennis lessons?
What attitude would be most likely to support long-term relationships between businesses and their suppliers?
A. Collaborative
B. Influential
C. Creative
D. Reflective
What is A. Collaborative
What are the dates for SCDC?
Feb 26-28
What is the most likely effect on consumer borrowing when interest rates increase?
A. Borrowing increases due to higher returns
B. Borrowing decreases due to higher borrowing costs
C. Borrowing remains constant regardless of rate changes
D. Borrowing increases because credit is more available
What is B. Borrowing decreases due to higher borrowing costs? interest rates mean more money to return
What might a business lose if an advertisement attracted new customers, but they were greeted by a discourteous employee?
A. Negative impression
B. Repeat business
C. Service problems
D. Frequent complaints
What is B. Repeat business
200: Premiums, coupons, point-of-purchase displays, contests, and dealer incentives are all examples of the form of
promotion known as
A. advertising.
B. personal selling.
C. publicity.
D. sales promotion.
What is D. sales promotion.?
The primary reason that people lose or leave their jobs is that they have
A. difficulty understanding their jobs.
B. difficulty getting along with others.
C. poor self-esteem.
D. poor job performance.
What is B?
B Difficulty getting along with others.
What day do you have to pay for SCDC by?
Jan 30
An investor purchases different types of investments, such as stocks and bonds, to reduce financial risk. This investment strategy is known as:
A. Speculation
B. Diversification
C. Capital appreciation
D. Liquidity
What is B. Diversification? Different types of investments mean different markets to stabilize on
When a business collects marketing information from its customers, what should it consider about its consumer-privacy laws?
A. They relate to health care data.
B. They apply only to children.
C. They vary by jurisdiction.
D. They are enforceable internationally.
What is C. They vary by jurisdiction.?
Products in the hospitality and tourism industry can best be described as
A. interpersonal.
B. experiential.
C. controversial.
D. nonverbal.
What is B. experiential?
Knowledge management allows companies to
A. improve their technology.
B. spend less time on information management.
C. increase sales revenue.
D. better answer customer questions.
What is D? Better answer customer questions
When is the mandatory Zoom meeting for SCDC?
Feb11
During an economic downturn, a government wants to encourage economic activity without raising taxes. Which action would best support this objective?
A. Decreasing government spending
B. Increasing interest rates
C. Increasing government spending
D. Reducing consumer credit availability
What is C. Increasing government spending? More government spending increases demand. Can boost infrastructure, programs, jobs (think FDR New Deal)
What is the relationship between the elements of the marketing mix and marketing strategies?
A. Development of effective marketing strategies requires consideration of the marketing mix elements.
B. The marketing mix elements enable marketers to change marketing strategies frequently.
C. Marketing strategies cannot be developed until the marketing mix elements are developed and
implemented.
D. The marketing mix elements enable marketers to avoid changing marketing strategies.
What is A. Development of effective marketing strategies requires consideration of the marketing mix elements.?
400: Should companies use technology obsolescence to improve digital security?
A. Yes. Technology obsolescence helps protect against cyber criminals.
B. No. Technology obsolescence impacts customers, not companies.
C. Yes. Technology obsolescence gives companies updated software.
D. No. Technology obsolescence can negatively impact data security.
What is D No. Technology obsolescence can negatively impact data security.?
When natural resources are used to produce a good or service, they become __________ resources.
A. economic
B. monetary
C. financial
D. capital
What is A Economic? Economic resources are the human and natural resources and capital goods used to produce goods and services.
What’s the dress code for SCDC while competing?
Business Formal
A business that does not effectively manage its accounts receivable is most likely to experience which of the following financial problems?
A. Decreased liquidity
B. Reduced profitability
C. Lower operating expenses
D. Increased market share
What is A. Decreased liquidity? accounts receivable = money customers need to pay. liquidity= ability to turn assets into cash. Imagine a customer paying in installments online, but the business doesn’t manage it right, they won’t have money to turn into cash.
A company wants to collect information from various sources to determine if it should consider expanding to international markets. What research method should the company use if it does not want to spend a lot of time or money to obtain the information?
A. Experimental
B. Causal
C. Interview
D. Exploratory
What is D. Exploratory?
When marketers sort customers psychographically, they divide them by
A. lifestyle habits.
B. loyalty to a brand.
C. level of education.
D. likable traits.
What is A. lifestyle habits.?
Which of the following business analysis techniques focuses on how to approach and achieve an organization's goals:
A. M.O.S.T.
B. Six Thinking Hats
C. S.W.O.T.
D. P.E.S.T.L.E.
What is A?
M.O.S.T. The business analysis technique M.O.S.T. stands for Mission, Objectives, Strategies, and Tactics. It helps business analysts better understand what an organization hopes to accomplish and any issues connected to these goals. P.E.S.T.L.E. (Political, Economic, Sociological, Technological, Legal, and Environmental) is a technique that analyzes factors affecting the company. The S.W.O.T. technique (Strengths, Weaknesses, Opportunities, and Threats) focuses on a company's strengths and weaknesses. The Six Thinking Hats technique encourages companies to consider different perspectives
What day does testing start?