Marketing
Research and development speed up production by
A.providing employees with adequate job training
B.simplifying existing products
C.limiting inflation
D.reviewing company goals with employees
B.simplifying existing products
Researchers can speed up production by simplifying existing products, developing new products, and determining better processes.
When writing an email to your coworkers, you should always
A. use all capitals to get important points across.
B. write “please” and “thank you” when necessary.
C. make sure your message is as long as possible.
D. put your main point in your last paragraph.
B Write “please” and “thank you” when necessary.
It's important to be polite when writing professional emails
Consumers of hospitality products have the right to expect businesses to provide goods and services that
A. Furnish several amenities.
B. Meet each individual's standards.
C. Are safe and clean.
D. Maintain international requirements.
C. Are safe and clean
Which of the following adds meaning to the words a speaker uses:
A. Tone of voice
B. Tempo
C. Accuracy
D. Economy of speech
A.Tone of voice
A manager looks at financial information to see if the company can afford to purchase a popular new item it wants to add to its shelves. This is an example of using financial information to
A.Manage debt
B.Increase sales
C.Check up on the competition
D.reduce expenses
B.Increase sales
Businesses often want to add new products to their offerings as a way to increase sales. They need to study financial information to make sure they can afford to do so. Adding new products is not managing debt, checking up on the competition, or reducing expenses.
A company installs automatic sprinklers in all of its facilities. Which of the following techniques is the company using to combat the internal threat of fire:
A. Loss avoidance
B. Loss reduction
C. Loss prevention
D. Risk transfer
B Loss reduction.
Loss reduction is a form of risk control. Risk control methods are used to reduce or minimize loss. Loss reduction lessens the impact of a loss after it occurs.
By maintaining information about a company's copyrights, patents, trademarks, and corporate history, the information management function helps
A. preserve the company's organizational identity.
B. serve customers more effectively and efficiently.
C. maintain the company's building and equipment.
D. communicate the company's financial position.
A. preserve the company's organizational identity.
A job applicant can best answer an interviewer's questions if the applicant __________ during the interview.
A. talks excessively
B. reads brochures
C. listens closely
D. takes notes
C.Listens closely
In a market economic system, who owns most of the means of production of goods and services?
A.Entrepreneurs
B.Political parties
C.Businesses and individuals
D.Government
C.Businesses and individuals
They decide what and how products will be produced. The government has regulatory powers to make sure that products are safe. Political parties support candidates for public office. Entrepreneurs are individuals who assume the risk of starting and operating a business.
Which of the following is most likely to have a negative effect on financial markets:
A. Interest rates fluctuate daily.
B. Business expansion slows quickly.
C. Unemployment rates stabilize steadily.
D. Consumer spending increases consistently.
B. Business expansion slows quickly.
Slower business expansion is one factor that indicates an economic recession.
When business productivity slows --> there is less work for laborers. --> businesses tend to lay off employees --> causing unemployment rates to rise --> less consumer spending
Whitley's ethical beliefs are the same whether she's at work, at school, or hanging out with her friends. Whitley follows
A. situational beliefs.
B. ethical principles.
C. ethical consequences.
D. popular beliefs.
B. ethical principles.
Information that has been printed for publication is often more reliable than many Internet sources because
A. the information is typically carefully checked for accuracy.
B. authors have affiliations with professional organizations.
C. published information is current and up to date.
D. publishers do not support special interest groups.
A.The information is typically carefully checked for accuracy.
What are two things that a purchasing specialist should consider when making a make-or-buy decision?
A. The company's production capabilities and the cost of making the needed parts
B. The company's production capabilities and the sales of the finished product
C. The cost of making the needed parts and the sales of the finished product
D. The purchasing department structure and the marketing mix
A The company's production capabilities and the cost of making the needed parts.
When making a make-or-buy decision, a purchasing specialist should consider whether the company is capable of making the needed parts and whether it would be cost effective for the company to make the parts instead of purchasing them.
What type of market segmentation would be appropriate to use when a hotel targets people who are traveling with their pets?
A. Mass Market
B. Psychographic-social class
C. Demographic-gender
D. Behavioral-benefits sought
A. Behavioral-benefits sought
Computer programs that allow businesses to manage all types of activities, such as inventory control and finance, are known as
A. integrated software application packages.
B. electronic communications programs.
C. interactive information display packages.
D. wireless connectivity programs.
A.Integrated software application packages.
Which of the following is a product strategy that marketers devise using available data
A.What level of customer service to provide
B.Where to sell the product
C.What advertisements to run
D.How much to charge
A.What level of customer service to provide
There are many decisions that marketers must make about products, including choosing what products to offer, what new products to develop, and what level of customer service to provide with each product. Where to sell the product is a place decision. What advertisements to run is a promotional decision. How much to charge is a pricing decision.
Determine the meaning of the following want ad: F/T Mgr. Needed Immed. Two Yrs. Exp. Req. EOE
A. Fast-track manager needed immediately. Two years' experience requested. Enlist only extras.
B. For trade. Manager needed immediately. Two years' experience requested. Experience on equipment.
C. Full-time manager needed immediately. Two years' experience required. Equal opportunity employer.
D. Fully talented manager needed immediately. Two years' experience required. Educated only eligible.
C Full-time manager needed immediately. Two years' experience required. Equal opportunity employer.
Businesses frequently use abbreviations in their want ads. Applicants should learn the language of classified ads to understand the nature of the position, its requirements, and the employer.
Businesses usually process customer payments by recording the amount of cash receipts and reducing the amount of
A. capital expenditures.
B. accounts receivable.
C. accounts payable.
D. sales expenses.
B. accounts receivable.
Matt is balancing his checkbook for the first time. He compares the checks he has written over the last month with those listed on his statement and finds that all of his checks have cleared. Next, he verifies that his latest paycheck, which he deposited the previous day, is on the list. It is not, so he adds it to his statement balance. After this, he should
A. call the bank for a new statement.
B. subtract any interest.
C. subtract fees and charges.
D. consider everything done.
C.Subtract fees and charges.