Human effort that is directed toward producing goods and services.
What is Labor?
PR stands for what?
What is public relations?
The general idea or reputation that the public has of a product, brand, or company.
What is Image?
To receive something on loan with the understanding that you will return it.
Data from a variety of sources used to inform marketing efforts.
What is Analytics?
The quantity supplied is greater than the quantity demanded.
What is Surplus?
ROI stands for what?
What is Return on investment?
An ongoing process of analyzing and evaluating what another person is saying in an effort to completely understand the speaker's feelings or the true meaning of the message.
What is Active Listening?
Someone or something named to receive proceeds or benefits. In the insurance context, its the person, charity, trust, or estate designated by the policyholder to receive the policy's benefits or payments.
What is Beneficiary?
A process in which a manager evaluates each member of his or her team. During this, the manager provides feedback and helps employees see how they can improve.
What is Performance Review?
Graph showing the maximal combinations of goods and services that can be produced from a fixed amount of recourses in a given period of time.
What is Production Possibilities Curve?
The extent to which potential customers are familiar with your company and the distinct images or qualities that are associated with what you are selling.
What is Brand awareness?
Keeping as many customers as possible; for example, through brand loyalty initiatives.
What is Retention?
The profit or loss on an investment over a one-year period.
What is Annual Return?
Motivation based on ideas of right and wrong.
What are Ethics?
Quantity demanded and price move in opposite directions.
What is Law of Demand?
A tactic used by salespeople to contact potential customers via phone or email with whom the company has had no previous contact.
What is Cold-calling?
A harmonious relationship in which there is a foundation of trust and understanding between both parties.
What is Rapport?
A tax-advantaged savings plan designed to help families save money for future educational costs.
What is 529 Plan?
The defining capability that distinguishes you from your competitors.
What is Core Competency?
The price at which the amount producers are willing to supply is equal to the amount consumers are willing to buy.
What is Equilibrium?
A type of social proof in which past customers make a positive statement about their experience with a brand.
What is Testimonial?
A prediction of the potential profits a customer will give to a company during the duration of the relationship.
What is Customer Lifetime Value?
An asset that secures a loan or other debt that a lender can take if you don't repay the money you borrow.
What is Collateral?
Business that acts as go-between in moving goods from producers to consumers, such as wholesalers, retailers, and distributors.
What is Intermediary?