Cat 1
A livestream where at least one person talks in front of a digital audience.
What is a podcast?
A social media post that spreads rapidly across the internet.
What is viral?
The number of times content is displayed.
What is impression?
Websites and applications that enable users to create and share content or to participate in social networking.
What is social media?
The difference between Traditional Media and Social Media?
What is one-way communication and two-way communication?
A person that releases content with credibility in a specific industry.
What is an influencer?
Size of audience that sees your content.
What is reach?
Types of media that existed before the internet.
What is Traditional Media?
A discussion between two people that involves sending messages over the internet
What is a live chat?
A decision maker in a model of some aspect of the economy.
What is a participant?
The degree to which a company’s target market is exposed to the company’s communications about its product
What is exposure?
Bringing one into direct and instant involvement with something.
What is immediacy?
Makes your content appear on more peoples' devices, makes your content discoverable to a captive audience.
What is hashtags?
A markup language and file format for storing data
What is XML?
A view of or attitude toward a post you see or an event
What is sentiment?
What is instant messaging?
Number of shares per post on a social media channel
What is amplification?
the number of approval actions, likes, or favorites
What is Applause?
Activities which encourage repeat purchasing through a formal program to develop loyalty and commitment from the customer base
What is frequency?
Makes it possible for users of all abilities to fully experience the brand.
What is accessibility?
What is JavaScript?
A video broadcast of an event transmitted over the internet.
What is a Webcast?
Content that is created by the users of an online system or service.
What is UGC?
A conference in which participants in different locations are able to communicate with each other in sound and vision.
What is a video conference?
The process of making a product or service available for the consumer or business user who needs it
What is distribution?