Challenge
A YouTuber posts a video reviewing a new video game. They explain its features and show gameplay. Identify one possible purpose.
Inform or entertain
Why media is created
What is purpose?
How trustworthy media is
What is credibility?
The audience's response to media
What is influence?
The people who view media
What is audience?
You see a post claiming that drinking a certain juice will make you smarter. Name two things you should check before believing it.
Author
Evidence
Date
Purpose
What is persuade?
Find the creator
What is F in F.A.C.T. Check?
When someone makes a good choice after viewing media
What is positive influence?
A cartoon website uses bright colors, simple language, and games. Who is its likely intended audience?
A company creates an advertisement featuring a popular athlete using its new sports drink. Identify the intended audience and one way it might influence viewers.
Athlete/sports fans
Buy the drink
Someone posts a funny video of their dog dancing because they want people to laugh. What is its purpose?
Entertain
Why should you check when an article was published?
To make sure the information is current and relevant
A news headline uses frightening language to make readers feel worried. What is the media trying to influence?
Emotions or opinions
A video uses advanced cooking vocabulary and demonstrates professional knife skills. Who is its likely intended audience?
Experienced cooks or professional chefs
A website publishes an article about a school rule. The article only includes opinions from students who disagree with the rule. How does this affect the credibility?
Lowers because only one side is shown
A social media post encourages people to donate to an animal shelter. What is its purpose?
Persuade
You find an article making a surprising scientific claim, but it doesn't include any sources or evidence. What should you do?
Not trust it
Find new resources
Why might a company use a popular influencer to advertise its products?
To use the influencer's popularity and trust to encourage them to buy stuff
A company creates two advertisements for the same product: one for teenagers and one for adults. Why might the advertisements look different?
Different interests, needs, and preferences
You see a viral video claiming that a new study proves video games make students smarter. Explain all the steps you would take evaluate its credibility.
F.A.C.T. Check
A creator posts about their personal experience moving to a new school to share their thoughts and feelings.
What is to express?
A website has professional-looking graphics, but the author is unknown, there are no sources, and the article is five years old. Why shouldn't you automatically trust it?
Appearance doesn't determine credibility
It is important to know the author
It is important to have sources
It is important to be recent
Two videos discuss the same topic. One uses facts and statistics, while the other uses emotional stories and dramatic music. How might these videos influence viewers differently?
One is trying to influence what people think
One is trying to influence what people feel
A social media post uses slang, gaming references, and jokes about school. What clues help you identify its intended audience?
Language
Message