Media Industries
Does the product of the media industry affect how we think, speak and perception of the world? (TRUE or FALSE)
True
The neoliberal era is often characterized by this approach, which reduces government interference and encourages free market competition.
What is deregulation?
This term refers to the underlying beliefs and values that shape the content and structure of media.
What is ideology?
This company is widely recognized for its mass customization approach, allowing customers to design their sneakers online.
What is Nike?
this term refers to the economy that surrounds the production and consumption of media content
What are media industries?
The space of political discussion accessible to all members of society is called this, often contrasted with the private sphere.
What is the Public sphere?
The term refers to the social common sense of our time, and the capacity to define that common sense can be a powerful political tool.
What is Dominant ideology?
This studio, founded in 1923, became a dominant player during the Golden Age of Hollywood with films
What is Disney?
This refers to the process of delivering customized products or services on a large scale, allowing companies to meet the individual preferences of consumers while still maintaining the efficiencies of mass production
what is Mass customization?
The birth of the Information Economy age brought about what?
The shift from producing and selling physical goods to the distribution of media content is a key driver of economic growth
This media model emphasizes the role of advertising revenue and commercial interests in shaping media content and distribution.
What is the commercial media model?
This viral TikTok song made sea shanties a trending topic in 2021.
What is The Wellerman?
This phenomenon describes how global media corporations influence local cultures and economies, often prioritizing profit over cultural authenticity
What is cultural imperialism?
In the __________, media companies have become more focused on creating content that generates revenue from this, such as advertising, rather than serving the public interest.
What is the neo-liberal era?
This is one of the original songs associated with the Pepsi campaign, sung by Joanie Summers, and released in 1964.
Come alive (the Pepsi generation)
Instagram introduced this feature in 2016 to rival Snapchat's similar offering.
What are Instagram Stories?
This phenomenon, where people are exposed only to ideas that reinforce their beliefs, has been called a threat to the public sphere.
What is the echo chamber?
Fill-in-the-Blank:
television, radio, film, magazines, music, video games, and newspapers have been experiencing pronounced change since the mid-1980s as a result of changes in the overall economy and the effects of __________ and __________.
Hints: (Havens et al, 2017, p.5)
digitalization, globalization
This term refers to the infiltration of advertising into public discourse, where corporate interests dominate media and shape public opinion
What is the commercialization of the public sphere?
This animated film about a rebellious young girl and her family became a cultural sensation, especially for its catchy soundtrack
What is Encanto?