DVP 101
These three letters stand for “Dealer Value Proposition.”
What is DVP?
Bucket: “Seen by the right buyers. Demand that delivers.”
What is Exposure?
The metric explicitly tied to “Up to 25% ROI uplift.”
What is Ad Quality Score?
Post lead behaviour
What is Lead Enrichment?
We have 32.000 of them
What are dealer relationships?
Bucket: “From contact to contract. Requests that convert.”
What is Lead2Sale?
The “less effort” claim: up to 4 hours saved per listing through _____.
What is automation?
This feature is part of the exposure bundle and considers listing quality
What is Ad Quality Score?
The DVP headline promise in three words
What is "Empower Dealer Success"?
Bucket: “Built into your workflow. Margin in motion. Insight turns into income.”
What is Return-on-Invest (ROI)
Our ROI plan: first save time, then increase _____.
What is margin?
A Lead2Sale “Insights” feature that compares performance against competitors.
What is competitor benchmarking?
The German 3-step framing: POSITIONIEREN, KONVERTIEREN, _____.
What is OPTIMIEREN?
The lead claim: up to 2x better lead quality vs. market _____.
What is the benchmark?
The ROI capability designed to “serve crucial data points to large dealers.”
What is the Insights API?
Our B2B Messaging Framework 2.0
What is SPA?
This sub bucket has "listing time" as a dealer metric
What is "Create listings that sell in no time"?
“Our value promise is based on” this (one word).
What are metrics?
This feature gives dealers a sneak-peek into the future
What is "stock day prediction"?