Fun Thai trivia
What is the national animal of Thailand?
The Asian elephant
This is the document that triggers the need to plan production for a specific seed variety.
demand forecast
The main KPI used to measure forecast error.
MAPE – Mean Absolute Percentage Error
This spicy crop is a major EWS product in the Philippines, Indonesia, and India.
What is chili?
These two seed types are most common at EWS: one is stable, the other is high-performing but non-replantable.
open-pollinated and hybrid seeds
What is Sawasdee?
The formal Thai greeting for "hello," used for both greeting and farewell, carries a deeper meaning of "well-being," "happiness," and "prosperity" from the Sanskrit root svasti
These two departments must align during S&OP to ensure product availability without excess stock.
Sales and Supply/Production Planning
This term describes a collaborative approach where sales, marketing, and supply teams agree on a plan.
S&OP – Sales & Operations Plannin
EWS primarily serves this group of farmers.
smallholder farmers
This step ensures only seeds with good vigor and germination are sold.
seed quality testing
This fruit smells like a gas leak but tastes like sweet almond custard — and is banned in many hotels. What is the Name?
The Durian
This is the process of tracking seed batches through every stage from production to retail.
seed traceability
When historical data doesn’t reflect future trends, you use this type of forecast adjustment.
market intelligence override or judgmental adjustment
This spiky vegetable, a popular EWS crop in Asia, may taste bitter but is beloved for its health benefits — and its surprisingly sweet contribution to farmer incomes.
bitter gourd
EWS develops varieties adapted to these specific growing environments.
tropical and subtropical climates
What is Pad Thai?
This noodle dish, often made with peanuts and lime, is one of Thailand’s most famous exports.
The time from sowing a seed crop to packaging ready-to-sell seed is called this.
lead time
This is why inventory aging a critical issue in the seed industry, especially for EWS.
Seed germination rates and viability decline over time
This is the name of the farmer support program run by EWS to teach modern techniques.
Knowledge Transfer or KTP
Before a seed is commercialized, it’s tested in this many growing locations or trials.
multiple field trials
What is the full ceremonial name of Bangkok?
The full ceremonial name of Bangkok is Krung Thep Maha Nakhon Amon Rattanakosin Mahinthara Ayutthaya Mahadilok Phop Noppharat Ratchathani Burirom Udomratchaniwet Mahasathan Amon Piman Awatan Sathit Sakkathattiya Witsanukam Prasit. This long name translates to a series of superlatives describing the city as a divine, prosperous, and unconquerable capital, holding the Guinness World Record for the longest city name in the world.
EWS often pre-positions seeds in these regional hubs to beat planting season crunches.
decentralized warehouses or forward stocking locations
This demand signal is often more accurate than pure sales history in EWS markets.
planting intention data or field sales input
This global recognition was awarded to EWS founder Simon Groot in 2019.
World Food Prize
This secret sauce of hybrid seed production involves carefully controlling this process between parent lines
pollination or controlled cross-pollination