East-West Seed 101
East-West Seed was founded in this Southeast Asian country in 1982.
Philippines
This is the document that triggers the need to plan production for a specific seed variety.
demand forecast
The main KPI used to measure forecast error.
MAPE – Mean Absolute Percentage Error
This spicy crop is a major EWS product in the Philippines, Indonesia, and India.
chili
These two seed types are most common at EWS: one is stable, the other is high-performing but non-replantable.
open-pollinated and hybrid seeds
This man, EWS’s founder, won the World Food Prize in 2019.
Simon Groot
These two departments must align during S&OP to ensure product availability without excess stock.
Sales and Supply/Production Planning
This term describes a collaborative approach where sales, marketing, and supply teams agree on a plan.
S&OP – Sales & Operations Plannin
EWS primarily serves this group of farmers.
smallholder farmers
This step ensures only seeds with good vigor and germination are sold.
seed quality testing
EWS’s mission is to improve the lives of this group through better seeds and training.
smallholder farmers
This is the process of tracking seed batches through every stage from production to retail.
seed traceability
When historical data doesn’t reflect future trends, you use this type of forecast adjustment.
market intelligence override or judgmental adjustment
This spiky vegetable, a popular EWS crop in Asia, may taste bitter but is beloved for its health benefits — and its surprisingly sweet contribution to farmer incomes.
bitter gourd
EWS develops varieties adapted to these specific growing environments.
tropical and subtropical climates
In 2021, EWS was ranked #1 in this global index for smallholder seed access.
Seeds Index
The time from sowing a seed crop to packaging ready-to-sell seed is called this.
lead time
This is why inventory aging is a critical issue in the seed industry, especially for EWS.
Seed germination rates and viability decline over time
This is the name of the farmer support program run by EWS to teach modern techniques.
Knowledge Transfer or KTP
Before a seed is commercialized, it’s tested in this many growing locations or trials.
multiple field trials
These two continents make up most of EWS’s core markets.
Asia and Africa
EWS often pre-positions seeds in these regional hubs to beat planting season crunches.
decentralized warehouses or forward stocking locations
This demand signal is often more accurate than pure sales history in EWS markets.
planting intention data or field sales input
This global recognition was awarded to EWS founder Simon Groot in 2019.
World Food Prize
This secret sauce of hybrid seed production involves carefully controlling this process between parent lines
pollination or controlled cross-pollination