Process 101
EBQ Closing in Action
Did you look at the cliff notes?
Name That Rating
Cadence Craze
100

The BDR Comments for every Rating "4" prospect should start with these two words.

What is "Passed by"?

100

Finish this statement: Make a Call, Not -- --.

What is a Dial?

100

You can find the Headquarters City & State in this section.

What is the Company Background section?

100

This is the rating used for a prospect that has requested a call back in the next 6 months.

What is Rating 5?

100

When following a warm cadence, this is the EBQ standard amount of time between blocks.

What is 30 days?

200

Only this amount of Date Stamps, with an acronym and no notes, are allowed in the BDR Comments section.

What is 2 Date Stamps?

200

Being able to recognize opportunities to aid other EBQ projects.

What is Closing 10: Cross-pollinate?

200

The section you can find the cadence grid within.

What is the Process Section?

200

Definition of EBQ Rating "6".

What is a prospect requested Follow Up over 12 months out?

200

When following an EBQ standard cold cadence, this is the amount of time between blocks.

What is 90 days?

300

You scheduled a meeting with a prospect at 12:00 PM PT and your rep is located on the East coast. This would be the time you need to set the meeting for on your calendar.

When is 2:00 PM CT?

300

This EBQ Closing is about continuously learning about the space and offering for your project.

What is EBQ Closing 1: Be Comfortable?

300

Where the best job titles to target on the project are listed.

What is the Decision Makers and Evaluators section?

300

The client sent over a list of attendees that requested outreach from a webinar they hosted. This is the rating used for those prospects in the CRM.

What is an EBQ Rating "3"?

300

These are the things that dictate EBQ Next Step.

What is Prospect request, your mind, and/or cadence program?

400

This color is used in Calendar's to notate an internal meeting.

What is the color orange?

400

You have asked for the meeting at least three times before moving on, displaying this EBQ Closing strategy.

What is EBQ Closing 3: Always Be Closing?

400

This section will tell you more about what makes your offering different from others in the space.

What is "Key Differentiators"?

400

These are the two reasons to rate a prospect an EBQ Rating "1".

What are Scheduling Meeting and Rescheduling?

400

This is the action taken on steps 2 and 4 of EBQ standard cadence.

What is a ping?

500

These are the fields that need to be updated in SFDC when a meeting goes into Reschedule.

What are BDR Rating, BDR Comments, and BDR Next Step fields on the contact and Next Steps field on the opportunity?

500

Definition of Closing 8.

What is "let the customer ask questions"?

500

This section gives you information on the type of persona, business type, and need a potential prospect should have before setting a meeting.

What is the Qualifying Criteria section?

500

Client/Project request to stop outreach.

What is an EBQ Rating "99"?

500

If you get a BDR Rating "2" on A3 or 3, at this step you would downgrade to a BDR Rating "7 " after not being able to connect.

What is C5 or 15?