SEO/Paid Knowledge
This file tells search engines which parts of a site they are allowed or disallowed from crawling.
What is robots.txt?
An employee can submit ideas, questions, or concerns anonymously using this resource.
What is Anonymous Feedback Form?
This was the address of Ecreative's former building.
What is 2219 Edgewood Ave. S, Minneapolis, MN 55426?
This person can sometimes be seen in a blue Santa suit (aka St. Nicolas of Myra)
Who is Josh VanHouten?
Two current ECW paid search specialists previously worked together at this company.
What is Google?
These are the four metrics Google uses to measure page speed.
What is Largest Contentful Paint (LCP), Cumulative Layout Shift (CLS), First Contentful Page (FCP), and Total Blocking Time (TBT)?
This platform can be used to track conversions, monitor clicks and impressions, keyword research, and adjust budgets.
What is Google Ads?
This former employee was Patty's first Support Specialist.
Who is Tiffany Gemlo (Pauling)?
Reach out to this team if a client's website is down.
What is Support?
This one-eyed pup brought lots of smiles to employees in office!
Who is Biggie?
These keywords prevent ads from showing for irrelevant searches.
What are negative keywords?
When information such as a verified domain, product data, and shipping/return policies are provided, this tool can help drive product sales to a website.
What is Google Merchant Center?
This former employee made sure that the candy dishes were filled.
Who is Candy Peterson?
This is who you reach out to if you need admin access to a cart site.
Who is Frankie?
These 3 conference rooms were named after popular lakes in Minnesota.
What is Nokomis, Superior, and Minnetonka?
This score reflects ad relevance, landing page experience, and expected CTR.
What is Quality Score?
The skill swap trainings be found in this location.
What is Egynyte > Staff Resources?
Ecreative was founded this year.
What is 1999?
These ECW employees are not full-time.
Who is Laureen and Trevor? (John: Bonus 100 points)
Who is Rhonda?
Analyze this file to determine how search engines are crawling a site.
What is a log file?
This document is where employees can review ECW policies such as ethics code, attendence, and safety policies.
What is the Employee Handbook?
This person was the only employee in ECW history to have a retirement party.
Who is Ed Emerson?
These ECW employees don't live in Minnesota (must include all).
Who is Brendan, Evan, Annette, Rhonda, Ryan, Trevor, Henrik, and Teresa?
This cocktail, using luxardo cherries, was a happy hour staple made by Bret.
What is a Manhattan?