Amazon’s first product sold online was:
A) Electronics
B) Music CDs
C) Books
D) Software
C) Books
MSME classification in India is based on:
A) Number of employees
B) Annual turnover and investment
C) Age of business
D) Location of industry
B) Annual turnover and investment
Which financial institution supports SSIs in India?
A) RBI
B) SIDBI
C) SEBI
D) NABARD
B) SIDBI
Khadi and Village Industries mainly promote:
A) Large-scale industries
B) Export-based industries
C) Rural SSIs
D) IT startups
C) Rural SSIs
Which of the following is classified as a Small Scale Industry (SSI)?
A) IT multinational company
B) Handloom weaving unit
C) Automobile manufacturing plant
D) Steel industry
B) Handloom weaving unit
The tagline “The King of Good Times” belongs to:
A) Kingfisher
B) Royal Stag
C) Budweiser
D) Carlsberg
A) Kingfisher
“Ideas for Life” is the tagline of:
A) Sony
B) Panasonic
C) Philips
D) LG
B) Panasonic
A green circle with three curved black lines is the logo of:
A) SoundCloud
B) Spotify
C) Gaana
D) Wynk
B) Spotify
“Because You’re Worth It” is the tagline of:
A) Lakme
B) L’Oréal
C) Maybelline
D) Dove
B) L’Oréal
“I’m Lovin’ It” is the tagline of:
A) KFC
B) Burger King
C) Domino’s
D) McDonald’s
D) McDonald’s
Which government initiative specifically supports women entrepreneurs?
A) Make in India
B) Stand-Up India
C) Digital India
D) Skill India
B) Stand-Up India
A startup enters the market with very low prices to attract customers. This is:
A) Skimming pricing
B) Value pricing
C) Penetration pricing
D) Premium pricing
C) Penetration pricing
One major advantage of SSIs is:
A) High initial investment
B) Regional imbalance
C) Employment generation
D) High imports
C) Employment generation
Which startup made IPO in India first among these?
A) Zomato
B) Paytm
C) Nykaa
D) PolicyBazaar
A) Zomato
Elon Musk was NOT a founder of which company?
A) Tesla
B) SpaceX
C) PayPal
D) OpenAI
D) OpenAI
Which woman entrepreneur co-founded Mamaearth?
A) Richa Kar
B) Ghazal Alagh
C) Suchi Mukherjee
D) Upasana Taku
B) Ghazal Alagh
Which Indian entrepreneur is known as “India’s Warren Buffett”?
A) Rakesh Jhunjhunwala
B) Radhakishan Damani
C) Mukesh Ambani
D) Sunil Mittal
A) Rakesh Jhunjhunwala
Which entrepreneur is known as the “Father of the Indian IT Industry”?
A) Narayana Murthy
B) Nandan Nilekani
C) Azim Premji
D) Shiv Nadar
D) Shiv Nadar
A business chooses online sales over physical stores to reduce costs. This decision affects:
A) Human resources
B) Distribution strategy
C) Product quality
D) Legal structure
B) Distribution strategy
A startup raises excessive funding early without a clear roadmap. What is the MOST likely outcome?
A) Faster innovation
B) Over-scaling and inefficiency
C) Stronger governance
D) Higher employee morale
B) Over-scaling and inefficiency
A founder replaces an experienced team member with cheaper talent. What long-term issue may arise?
A) Higher training costs
B) Reduced innovation capability
C) Lower customer demand
D) Increased taxes
B) Reduced innovation capability
A startup experiences rapid growth but declining customer satisfaction. What should the founder prioritize?
A) Brand promotion
B) Process optimization
C) Product diversification
D) Market expansion
B) Process optimization
A company focuses more on customer retention than acquiring new customers. This aims to:
A) Increase costs
B) Reduce competition
C) Improve long-term profitability
D) Avoid innovation
C) Improve long-term profitability
Who founded Alibaba Group?
A) Pony Ma
B) Jack Ma
C) Lei Jun
D) Masayoshi Son
B) Jack Ma