Facts & Figures
How many RSL's are there?
9
The industry average % of marketing budget spent on events
25%
Name the 5 EMEAI Focus Areas
Food, Water, Medicine/Pharma, QSight, Vanadis
What is the #2 search engine in the world?
YouTube
What is the name of our New Senior Growth Director?
Claire Goodliffe
How many emails do marketing send out each year globally
6m
What are the best 2 days to run a webinar for maximum attendance
Wednesdays and Thursdays
Name 3 of the 5 water types we are focusing on
Drinking, natural, waste, grey, emerging contaminants
What % of B2B purchase decision makers use social media to help them decide what product or service they will purchase
70%
How many countries are supported by Jayashree's region
118
Which country visits our website the most from EMEAI?
1st: UK
2nd Germany
3rd France
On average how many pieces of content does a buyer engage with before purchasing?
6
Name 2 focus activity areas within the Medicine/Pharma plan
QA/QC, Biologics, Immune Oncology, Neurology, Metabolic
What platform launched in 2003 is the world's largest professional network with nearly 660 million users in more than 200 countries
What are the 3 teams within Growth
RSL's, Marketing, Pricing
In 2019 how much of the EMEAI pipeline was marketing sourced?
$170m
Globally the number was $689m
Which NPI's were promoted with digital advertising in Q4 2019?
Muvicyte and LPC 500
Name 2 of the 3 focus areas we are concentrating on in the Food plan
1. Brand Awareness
2. Quality & Safety
3. Laboratories & Processors
92% of B2B buyers are willing to engage with a sales professional who is known as "one of these" on social media
Industry Thought Leader
How much does our largest eprocurement customer spend with us each year
$2.4m
How much is a full page ad in Laboratory News
$7.5K
Name 2 of the 4 focus areas from the QSight plan
1. Food Testing
2 Water Contaminants
3 Clinical Diagnostics & Tox
4. Cannabis
Which social media platform has 126 million daily users?
How many million job applications are there on LinkedIn every month?
100