Say It Professionally!
What would you say?
You call a company and want to speak to its marketing manager, but you don't know whether the person answering the phone is the manager.
Give a polite, professional phrase to request the manager.
“Could I speak to the marketing manager, please?”
What does a by-product mean?
A. A product that a company sells most successfully
B. A product that is no longer available
C. A secondary product that is produced as a result of making a main product.
D. A product designed to replace an older one
C. A secondary product that is produced as a result of making a main product.
First impressions: Find the best solution
A potential customer visits a company's website. The website looks professional, but contact details are difficult to find and customer enquiries often go unanswered.
What should the company do first to improve customers' impressions?
A. Improve the website's usability and make contact information easy to find.
B. Invest in a more experienced web-designer.
C. Increase its prices to appear more professional.
D. Publish more advertisements without changing the website.
A. Improve the website's usability and make contact information easy to find.
Find the synonym
Which phrase means approximately the same as “Is Tuesday at 10 a.m. convenient for you?”
A. “Shall we put Tuesday on hold?”
B. “Would Tuesday at 10 a.m. suit you?”
C. “Could you confirm that Tuesday has passed?”
D. “Are you available to cancel Tuesday?”
Which phrase means approximately the same as “Is Tuesday at 10 a.m. convenient for you?”
B. “Would Tuesday at 10 a.m. suit you?”
Identify the business term
A company introduces a special reward to encourage employees to meet their sales targets. What is this reward called?
A. A fulfilment
B. An incentive
C. A reputation
D. An allowance
B. An incentive
Motivation: Choose the most effective response
Employees say they feel unappreciated. The company cannot increase salaries or offer expensive rewards this year. Which action is the most suitable immediate response?
A. Introduce a non-financial recognition programme and give employees more autonomy and responsibility, while ensuring the extra duties are manageable.
B. Offer the same small reward to every employee to ensure fairness, regardless of individual contributions or preferences.
C. Ask managers to provide more frequent feedback, focusing mainly on areas for improvement so employees understand performance expectations.
D. Allow employees to choose their own tasks and working arrangements without changing how their contributions are recognised.
A. Introduce a non-financial recognition programme and give employees more autonomy and responsibility, while ensuring the extra duties are manageable.
Choose the appropriate update
A project manager asks about progress. The team has completed most of the work, but a supplier's late delivery means the final deadline is at risk.
Which response is the most appropriate?
A. "I want to report that we've hit a problem.”
B. “We are behind schedule because of the supplier's delay.”
C. “We've run into a delay with the supplier, which may affect the deadline. We're looking at alternatives.”
D. “The supplier is responsible, so there's no point discussing it.”
C. “We've run into a delay with the supplier, which may affect the deadline. We're looking at alternatives.”
Complete the collocations
Fill in the three gaps with the appropriate words or expressions:
An employee receives an ______ bonus for meeting deadlines.
A gift ______ allows an employee to purchase goods up to a certain value.
A sense of ______ comes from doing meaningful and enjoyable work.
Each correct answer is worth 100 points.
1.on-time bonus
2. vaucher
3 .fulfilment
Company: GreenWear — An affordable clothing retailer
GreenWear sells affordable clothes to university students and young professionals. Customers appreciate its low prices and fashionable designs. However, some items lose their shape after only a few washes, leading to customer complaints and returns. Improving product quality would increase production costs, and the company has a limited budget.
Which recommendation best balances customer satisfaction, product quality, and profitability?
A. Increase prices across all products to fund higher-quality materials, even if this makes the clothes less affordable for some customers.
B. Maintain current production standards but offer discounts to dissatisfied customers to encourage repeat purchases.
C. Test more durable materials on a small selection of popular products, compare production costs and return rates, and expand the changes if the results justify the investment.
D. Focus on improving advertising and brand image while postponing changes to product quality until the company has more financial resources.
C. Test more durable materials on a small selection of popular products, compare production costs and return rates, and expand the changes if the results justify the investment.
Your team is organising a business conference. You have secured the location where the conference will take place. However, the company responsible for providing food and drinks has not yet confirmed how many meals it can prepare.
Complete the project update using the appropriate business terms.
“We've confirmed the 1.__________ for the conference. However, we're still waiting for the 2.______ ________ to confirm the final number of meals. I'll follow up with them today to make sure everything is ready on time.”
1. Venue
2. Catering service
Distinguish the concepts
A clothing company advertises its commitment to fair working conditions, but an investigation reveals that some of its suppliers underpay their workers.
Which term best describes the gap between the company's public claims and its actual practices?
A. Brand reputation
B. Employees' loyalty
C. Ethical inconsistency
D. Ethical claim
C. Ethical inconsistency
Project management: Identify the best next step
Your team is preparing a product launch. The venue is booked, but the catering service needs the final number of guests by tomorrow. The marketing team has not confirmed attendance figures, and the project manager must prevent unnecessary costs.
What should the project manager do first?
A. Confirm the maximum possible number of meals to avoid running out of food.
B. Cancel the catering service until all guests have confirmed attendance.
C. Ask marketing for an immediate attendance estimate, check the caterer's deadline and flexibility, and agree on a realistic number of meals.
D. Leave the decision to the catering service without sharing attendance information.
C. Ask marketing for an immediate attendance estimate, check the caterer's deadline and flexibility, and agree on a realistic number of meals.